Auto Complete
No results for this keyword. Please use full-text search
SEPTEMBER
2016

kabel eins Doku successfully launched

With kabel eins Doku, ProSiebenSat.1 launched a new free TV channel in Germany. History, real crime, nature and technology are the focus of documentaries and reports. The advertising-financed station is aimed specifically at male viewers aged 40 to 64. The Group is thus pursuing its successful multi-station strategy.

SEPTEMBER
2016

ProSiebenSat.1 acquires Parship and Elite-Partner

ProSiebenSat.1 Group has expanded its digital portfolio and acquired a majority stake in the PARSHIP ELITE Group, the leading provider of online dating services in the German-speaking region. This acquisition underlines the strategic focus on established and profitable growth companies and complete the existing portfolio by adding value.

JULY
2016

Red Arrow further invests in key US market

The Red Arrow Entertainment Group has acquired a majority stake in the US production company 44Blue. The company is a leading producer of non-scripted TV programs. Red Arrow is thus expanding the factual entertainment portfolio and strengthening its presence on the key market of the US at the same time. Here, Red Arrow is also expanding in the digital sector and investing in the US production company Band of Outsiders.

JUNE
2016

maxdome concludes exclusive partnership with Deutsche Bahn

From the end of 2016, ICE passengers will be able to watch films and series on maxdome, ProSiebenSat.1 Group’s online video library. The Group has concluded a long-term partnership with Deutsche Bahn. This means that maxdome will be integrated into the ICE portal of Deutsche Bahn as the only video service, which will be accessible via on-board WiFi. With this new partnership, maxdome will can significantly increase its reach. Every year, around 80 million people in Germany travel with ICE trains.

APRIL
2016

Red Arrow invests in Mad Rabbit in Canada and the USA

Red Arrow Entertainment Group has invested in the newly established production company Mad Rabbit. The joint venture, which is based in Toronto and Los Angeles, produces high-value fiction formats for the global market. Red Arrow has a minority interest in the company and all future Mad Rabbit projects will be distributed around the world by Red Arrow International. Fiction programs are particularly relevant for the Group because of the high international demand.

MAR
2016

ProSiebenSat.1 to be included into the DAX

As first media company, ProSiebenSat.1Media SE has been included in the leading index in Germany (the DAX) since March 21, 2016. Thus, the Group is one of the 30 largest listed corporations in Germany following market capitalization and trading volume. Over the past five years, the share’s value has more than tripled. In 2016, the share started with a profit as well: It reached its highest closing price at EUR 48.66 on March 1 and was quoted at EUR 45.19 at the end of the quarter (previous year: EUR 45.71). The median price target is EUR 51.80.

Jan David Frouman appointed to the Executive Board of ProSiebenSat.1 Media SE

Jan David Frouman has been a member of the Executive Board of ProSiebenSat.1 Media SE since March 1, 2016. The newly created Executive Board department, Content & Broadcasting, comprises TV activities with all station brands and the Group’s content strategy in Germany, Austria and Switzerland. Frouman has been working for ProSiebenSat.1 since 2004; as CEO and Chairman, he remains in charge of the Red Arrow Entertainment Group.

FEB
2016

ProSiebenSat.1 complements its marketing offer with digital-out-of-home

The Group has concluded an exclusive partnership with Cittadino. As a result, ProSiebenSat.1 is now able to market digital screens in exclusive and high footfall locations — including airports, gas stations and various public places in major cities. With this collaboration, we will reach more than 225 million additional contacts each month and offer advertising customers the entire portfolio on video screens: from TV to online and mobile platforms to digital-out-of-home.

Red Arrow and Smuggler invest in new production company, Cove Pictures

Together with Smuggler, Red Arrow Entertainment Group founded the international production company Cove Pictures. The joint venture produces high-value fiction and comedy formats and factual programs for the global market. Red Arrow holds a minority stake in Cove pictures. Cove already has forged a creative alliance with Eon Productions to develop a number of shows for the international market.

JAN
2016

Red Arrow acquires majority interest in Dorsey Pictures

Red Arrow Entertainment Group acquired a majority interest in Dorsey Pictures, a production company in the US. The Denver-based entity is a leading US producer of non-scripted TV programs and branded entertainment. The acquisition enlarges Red Arrow’s US production network with new program genres such as “outdoor adventure”. Red Arrow also opens up a new business area with branded entertainment.

NOV
2015

Red Arrow Entertainment acquires majority stake in Karga Seven Pictures

Karga Seven is a leading US producer and developer of factual entertainment formats and produces both scripted and non-scripted programs. Via this acquisition, Red Arrow is continuing its rapid expansion in the world’s most important TV market. Karga Seven is headquartered in Los Angeles and the company also has a location in Istanbul.

OCT
2015

ProSiebenSat.1 and Disney signed a long-term master license agreement

ProSiebenSat.1 and Disney Germany, Switzerland and Austria signed a long-term master license agreement. The agreement gives ProSiebenSat.1 access to new Hollywood blockbusters and TV series from the Disney, Disney·Pixar, Lucasfilm, Marvel, and ABC Studios production companies. ProSiebenSat.1 Group has agreements with nearly all major Hollywood studios, producers, and film companies. The Group’s program supply is therefore secured in the long term.

Internationalization of the travel portfolio

With its purchase of etraveli, ProSiebenSat.1 realized the largest acquisition to date in its digital business. In October, the Company has acquired the leading pan-European online travel agency for flights. It complements the Travel Vertical with the Flight segment. By investing in etraveli, ProSiebenSat.1 has made its existing travel portfolio more international and set the course for further growth beyond Europe’s borders.

SEP
2015

Axel Springer and ProSiebenSat.1 promote digital start-ups

Axel Springer SE and ProSiebenSat.1 Media SE have launched a joint project to promote high-growth digital companies. The initiative aims to support innovative business ideas and start-ups in order to improve Germany’s position as a digital location, also on an international level. To this end, the two groups have already implemented three joint initiatives: Besides their investment in the Lakestar II investment fund, Axel Springer and ProSiebenSat.1 each acquired a minority interest in Jaunt, a US company specializing in augmented reality. The two media companies also invested in the online platform MyTicket.

JUL
2015

ProSiebenSat.1 becomes first German station group to offer addressable TV

On the basis of HbbTV, ProSiebenSat.1 is developing new forms of advertising that allow targeted modulation of commercials by region and by target group. In “switch-in” advertising for instance, a digital advertising banner is superimposed on the linear TV channel whenever the viewer switches over to the stations SAT.1, ProSieben, kabel eins and sixx. The ProSiebenSat.1 marketer SevenOne Media won the automotive company Daimler as first customer. In the new HbbTV-based forms of advertising, the Group sees a long-term opportunity to offer regional TV advertising via addressable TV.

ProSiebenSat.1 broadens its expertise in the German programmatic advertising market

ProSiebenSat.1 has acquired a 51.0% interest in Virtual Minds AG. The company is one of the leading European specialists in the dynamically growing programmatic advertising market. Virtual Minds’ products enable the increasingly automated sale and procurement of digital advertising, especially in the important market segment of video and moving images. Prior to this, ProSiebenSat.1 had already acquired a majority interest in SMARTSTREAM.TV, a company that provides services relating to the optimization of online advertising space. ProSiebenSat.1 is constantly broadening its own expertise in the automated sale of advertising in digital media and in individualized targeting. Thus, the Group offers its customers attractive online platforms and creates new growth opportunities.

Red Arrow establishes Ripple Entertainment in the US

Red Arrow Entertainment Group has strengthened its global digital presence by launching Ripple Entertainment, a digital media company in Los Angeles. The objective of Ripple Entertainment is to operate digital networks and to develop and produce content with Red Arrow Entertainment Group production companies, third-party providers, and independent creators. At the same time, Ripple Entertainment will exploit Red Arrow’s existing programming digitally, thus maximizing the value of the portfolio.

JUN
2015

ProSiebenSat.1 launches global Multi-Channel-Network

ProSiebenSat.1 Group has acquired the majority in Collective Digital Studio (CDS), a leading MCN in the United States, and manage it together with Studio71. From this time on, Studio71 thereby is one of the top five MCNs in the world. In 2013, ProSiebenSat.1 had already established its own MCN, Studio71, which has established itself as the largest network in the German-speaking region.

ProSiebenSat.1 acquires Verivox consumer portal

ProSiebenSat.1 Group has acquired a majority interest in Verivox, Germany's largest independent consumer energy portal. Via ProSiebenSat.1 Commerce GmbH, the Group is taking over 80% of the shares in Verivox. The acquisition is subject to approval by the Federal Cartel Office. In April, the Company already increased its share in Sonoma Internet GmbH by 51.8 % to 75.0 %. The company operates Amorelie, an online lifestyle shop for love lives in the German-speaking market. ProSiebenSat.1 Commerce GmbH also acquired the remaining shares (53.0 %) in flaconi.de, Germany's second largest online store for perfume, make-up, and cosmetics and now holds 100 % of shares.
MAY
2015

Conversion into a European Stock Corporation completed

At the Annual General (AGM) Meeting on May 21, 2015, the shareholders of ProSiebenSat.1 Media AG resolved to convert the Group into a European Stock Corporation (Societas Europaea, SE) with 99.97 % of the votes. The new legal form supports the international focus that the Group accelerates particularly in the digital sector. The shareholders also approved the other resolution proposals put to vote by a large majority. Following the AGM, Dr. Werner Brandt was elected as Supervisory Board Chairman of the new ProSiebenSat.1 Media SE.
APR
2015

Gunnar Wiedenfels appointed to the ProSiebenSat.1 Executive Board

As of April 1, 2015, Dr. Gunnar Wiedenfels was appointed as Chief Financial Officer at ProSiebenSat.1 Media AG. He was already Deputy CFO and took over the department from Axel Salzmann, who left the Company as of March 31, 2015 at his own volition. At the same time, Dr. Ralf Schremper assumed the newly created Board department "Corporate Strategy & Investments". The decision was already made in Septemeber 2014. Ralf Schremper and Gunnar Wiedenfels had both already held various management positions at ProSiebenSat.1 in the previous years.
MAR
2015

ProSiebenSat.1 extended licensing contract with Twentieth Century Fox

ProSiebenSat.1 extended its contract with Twentieth Century Fox in February. The agreement guarantees the Group exclusive free TV rights to numerous blockbusters, US series as well as animation films by DreamWorks. Furthermore, selected pay TV licenses are part of the agreement. In March, ProSiebenSat.1 also concluded a contract with NBC Universal, for the first time securing rights of sitcoms and drama series from the Hollywood studio. In addition to exclusive free TV licenses, the package also includes selected pay TV licenses. The Group has agreements with virtually all major Hollywood studios, producers and film companies. Thus, the Group secures the programme supply in the long-term.

7Commerce bundles strategic e-commerce investments

From now on, the newly founded subsidiary ProSiebenSat.1 Commerce GmbH (7Commerce) will be responsible for all strategic e-commerce investments in the ProSiebenSat.1 Group. By transferring these investments to its own subsidiary, the Group aimes to position itself on the market as a long-term investor. Thus, at the same time, ProSiebenSat.1 is creating the organizational conditions required to centralize resources, network e-commerce portals more closely and leverage additional synergies as a result.
DEC
2014

SevenOne Media is the number 1 at in-stream video ads

With a market share of 48.6 %, the ProSiebenSat.1 marketer SevenOne Media was once again number one on the advertising market for in-stream video ads in 2014 (IP Deutschland: 32.5 %). Overall, SevenOne Media generated gross revenues of EUR 182.4 million with the marketing of video online (previous year: EUR 148.5 million). This is an increase of 22.8 %. This means that SevenOne Media again grew stronger than the market.
OCT
2014

New licensing contracts concluded with Hollywood studios

ProSiebenSat.1 secured attractive broadcasting rights again in 2014. A new agreement with Studiocanal Deutschland gives the Group continued access to movies from the US studio Lionsgate. Furthermore, the Group signed a master agreement with CBS Studios International, acquiring rights to future series from the Hollywood studio. The free TV rights apply for Germany, Austria and Switzerland.

Studio 71 cracks 200 million video view mark

Studio71, ProSiebenSat.1's multi-channel network, achieved 200 million video views for the first time in October 2014. One year since it was founded, this makes Studio71 Germany's leading multi-channel network. In December 2014, Studio71 logged 258 million video views. In future, the multi-channel network will focus even more sharply on in-house productions.
AUG
2014

Divestment of Hungarian and Romanian TV and radio activities completed

The expansion of the German-speaking television and digital business offers the ProSiebenSat.1 Group the greatest synergy and growth opportunities in the long term. The Group has therefore moved away from all TV and radio stations outside the German-speaking region in recent years. As a final step, the ProSiebenSat.1 Group fully concluded the sale of its Hungarian and Romanian TV and radio activities in August 2014.
JUL
2014

ProSiebenSat.1 and Unitiymedia KabelBW extend partnership

The ProSiebenSat.1 Group secured the long-term SD and HD broadcast of its free and pay TV stations on Unitymedia KabelBW's network. The partnership strengthens ProSiebenSat.1's dynamically growing distribution business: The Group receives a share in the technical service fees that end customers pay for programs in HD quality. ProSiebenSat.1 is thus tapping into additional revenue potential and strengthening its independence from the traditional TV advertising business.

ProSiebenSat.1 expands e-commerce business

After the successful establishment of the travel portfolio and the founding of ProSieben Travel GmbH in spring, the ProSiebenSat.1 Group identified additional e-commerce industries that offer the Group attractive growth potential. These include the "Beauty & Accessories" and "Home & Living" sectors. For this reason, SevenVentures, the ProSiebenSat.1 Group's ventures arm, increased its shares in moebel.de and Flaconi. In the German-speaking market, Flaconi is the second largest online store for perfume and cosmetics, while moebel.de is the leading search engine for fittings and living. Both transactions were closed in July.
JUN
2014

Dr. Werner Brandt is new Chairman of ProSiebenSat.1 Media AG’s Supervisory Board

At the Annual General Meeting on June 26, 2014, Dr. Werner Brandt, former CFO of SAP AG, was elected as a new member of the Supervisory Board and appointed Chairman. Eight other Supervisory Board members were appointed at the same time. In addition, the Annual General Meeting resolved a dividend of EUR 1.47 per share. This equates to a payout ratio of 82.5 % in terms of adjusted group profit for 2013.

ProSiebenSat.1 launches 7TV App

Since June, viewers have been able to use the new 7TV app to watch a mobile live stream of the ProSiebenSat.1 stations' entire free TV programming. In addition, the Group offers the most extensive TV media library in Germany. This allows free access to numerous TV shows from the station group. Since it launched, the app has already been downloaded over 2.5 million times.
MAY
2014

Red Arrow produces series for Amazon

The US-based Red Arrow subsidiary Fabrik Entertainment is producing ten episodes of the crime series "Bosch" for Amazon. In May 2014, Fabrik also started shooting the series "100 Code," Sky Deutschland's first co-production. English-language fiction programs are particularly relevant for Red Arrow because of the high international demand.
APR
2014

ProSiebenSat.1 optimizes financing structure

In 2014, ProSiebenSat.1 Media AG extended and diversified the maturity profile of its financial liabilities. In April, the Group successfully concluded the placement of seven-year notes in an amount of EUR 600 million. At the same time, the Company entered into new facilities comprising an unsecured term loan of EUR 1.4 billion and an also unsecured revolving credit facility (RCF) with an amount of EUR 600 million. Both have a tenor of five years.
MAR
2014

Excellent Programming

In 2014, the ProSiebenSat.1 stations again won numerous prizes. Joko Winterscheidt and Klaas Heufer-Umlauf were honored with Germany's most important TV-award, the "Grimme prize", for their ProSieben show "CIRCUS HALLIGALLI" in March 2014. The international "Rose d'Or" television prize in the "Entertainment" category followed in September. Moreover, the judges of "Got to Dance" and the SAT.1 docu-drama "Der Rücktritt" won the Bavarian TV award.
FEB
2014

ProSiebenSat.1 acquires Aeria Games Europe

By acquiring the online and mobile games publisher Aeria Games, the Group further expanded its games activities and tapped into new target groups. The company expanded its games community from 27 million to 77 million players, becoming one of the top 3 publishers in Europe. Since mid-2014, the Group has bundled its games activities under the umbrella of Seven-Games in Berlin.

Ventures business to be internationalized

The starting shot for the internationalization of the ProSiebenSat.1 Ventures business was fired in 2014. Last year, the Group invested in five international startups and helped them enter the market in Germany and Europe. The most important partnerships included Shopkick, Talenthouse and Jawbone - all from the USA. In 2015, ProSiebenSat.1 will forge ahead with the internationalization and look for more start- ups via its scouting offices in Europe, the USA, Asia and Israel.

Red Arrow Entertainment Group acquires a majority interest in the US production company Half Yard

Red Arrow further strengthened its presence in the USA, the world's most important TV market, by investing in the US production firm Half Yard Productions. Half Yard counts among the USA's leading providers of reality shows, factual entertainment and documentaries and is the largest US producer of successful wedding shows like "Say Yes to the Dress."
JAN
2014

KKR and Permira sell remaining ProSiebenSat.1 shares

On January 21, 2014, Lavena Holding 1 GmbH, controlled jointly by KKR and Permira, sold its remaining 36.3 million common shares in ProSiebenSat.1 Media AG. Since then, ProSiebenSat.1 shares have almost entirely been held in free float: As of December 31, 2014, the percentage was 97.6 %. The other 2.4 % were held by the Group as treasury shares.

ProSiebenSat.1 launches global Multi-Channel-Network

ProSiebenSat.1 Group has acquired the majority in Collective Digital Studio (CDS), a leading MCN in the United States, and manage it together with Studio71. This gives rise to the global MCN "Collective Studio71", which thereby is one of the top five MCNs in the world. In 2013, ProSiebenSat.1 had already established its own MCN, Studio71, which has established itself as the largest network in the German-speaking region. CDS and Studio71 will remain as separate brand names for the American and European markets respectively.

ProSiebenSat.1 acquires Verivox consumer portal

ProSiebenSat.1 Group has acquired a majority interest in Verivox, Germany's largest independent consumer energy portal. Via ProSiebenSat.1 Commerce GmbH, the Group is taking over 80% of the shares in Verivox. The acquisition is subject to approval by the Federal Cartel Office. In April, the Company already increased its share in Sonoma Internet GmbH by 51.8 % to 75.0 %. The company operates Amorelie, an online lifestyle shop for love lives in the German-speaking market. ProSiebenSat.1 Commerce GmbH also acquired the remaining shares (53.0 %) in flaconi.de, Germany's second largest online store for perfume, make-up, and cosmetics and now holds 100 % of shares.
DEC
2013

E-commerce vertical “Travel” successfully established

The ProSiebenSat.1 Group further expanded its activities in the e-commerce business. Via SevenVentures, the Group acquired all shares in Comvel GmbH, operator of the travel websites weg.de and ferien.de. Thus ProSiebenSat.1 now offers the entire travel cycle, from booking a flight and a hotel to a rental car at the destination.

Red Arrow Entertainment Group founds Joint Venture with US producer Mark Burnett

Red Arrow Entertainment founded a production company in London with five-time Emmy-winner Mark Burnett and his company One Three Media. The goal of the joint venture is to develop TV formats and to establish Burnett's US formats in the British TV market.

Eastern European portfolio sold

In December, the ProSiebenSat.1 Group sold its Eastern European stations in Hungary and Romania. With this sale, the Group split from all TV and radio stations outside the German-speaking region.
NOV
2013

Red Arrow produces first in-house production for Sky

With the crime series "100 Code," Red Arrow created the first in-house production for Sky Deutschland. The series is expected to air in early 2015. The Swedish crime series follows a pair of police officers from New York and Stockholm who join forces to track down a criminal.

Licensing rights from the Hollywood studio DreamWorks secured

The ProSiebenSat.1 Group secured valuable license rights from the Hollywood studio DreamWorks via Constantin. The agreement covers all films that begin shooting by the end of 2016 and for which Constantin Film acquires the German-language exploitation rights.
OCT
2013

Capital Markets Day: ProSiebenSat.1 presents new financial targets

At Capital Markets Day in Munich, ProSiebenSat.1 presented its new financial targets. By 2018, revenues are expected to increase by EUR 1 billion compared to 2012. All three segments - Broadcasting German-speaking, Digital & Adjacent and Content Production & Global Sales - are to contribute to the positive development.
SEP
2013

A strong start for ProSieben MAXX

The free-TV station ProSieben MAXX launched on September 3 and achieved the best station launch in the German TV market for 13 years. The programming is chiefly aimed at men aged 30 to 59 with international series, high-quality reportage and US movie highlights.

ProSiebenSat.1 founds Studio71

ProSiebenSat.1 founded Studio71, its own multi-channel-network (MCN), through which the Group produces, aggregates and distributes web content. It uses the MCN to bundle its range of formats produced exclusively for the web. Six months after the launch, Studio71 is one of the leading MCNs in German-speaking territories with around 330 million video views.

maxdome launched in Austria

ProSiebenSat.1 launched maxdome, Germany's largest online video library, in Austria. The expansion increased maxdome's technical reach by 2.6 million households. maxdome has the largest collection of online German-language content with over 60,000 titles.
AUG
2013

Preference shares converted into registered common shares

The conversion of the previously exchange-traded non-voting bearer preference shares of ProSiebenSat.1-Media AG into voting registered common shares took effect on August 16, 2013 on entry of the corresponding amendments to the Articles of Association in the commercial register. Since August 19, all ProSiebenSat.1 shares have been tradable on the stock exchange.

ProSiebenSat.1’s Annual Report again awarded

In the competition "The Best Annual Report," ProSiebenSat.1 Media AG won first place among all MDAX companies. In the overall ranking of all stock market indices, the Group achieved second place. The award illustrates the high quality of the content of the Annual Report and the company's transparent financial communication.
JUL
2013

Shareholders approve conversion of preference shares into common shares

At the Annual General Meeting of ProSiebenSat.1 Media AG and a separate meeting of the preference shareholders on June 23, 2013, the conversion of the non-voting preference shares into voting common shares was approved. In addition, the shareholders approved the distribution of a dividend of EUR 1.201 billion for the 2012 financial year.
JUN
2013

ProSiebenSat.1 extends cooperation with Constantin Film

ProSiebenSat.1 extended its long-standing cooperation with Constantin Film with a new master license agreement. As well as free-TV and video-on-demand rights, the station group acquired the exclusive pay-TV rights to additional selected productions. The agreement includes cinema highlights like the 3D action adventure "Pompeii" and the comedy "Fack Ju Göhte.”
MAY
2013

Prices for SAT.1

SAT.1 won two prizes at the 25th Bavarian TV Awards in Munich: Winners of the "Blue Panther" prize were producer Rola Bauer for the four-part SAT.1 adaptation "World Without End" and director Jochen Alexander Freydank for the SAT.1 tragicomedy "Und weg bist Du."
APR
2013

Divestment of Scandinavian TV and radio stations completed

On April 9, the sale of the ProSiebenSat.1 Group's Northern European TV and radio activities to Discovery Communications was completed. The accompanying sale contract was signed on December 14, 2012. The transaction was based on an enterprise value of EUR 1.325 billion.

ProSiebenSat.1 and MEDIA BROADCAST renew their commitment to DVB-T

The ProSiebenSat.1 Group continued to broadcast its stations via DVB-T after 2014. After satellite and cable, DVB-T is the most common method of receiving TV signals in German households. The TV Group thus ensures its viewers wide access to its programs and guarantees comprehensive coverage for the advertising market.

Expansion of “travel” portfolio

SevenVentures, the ventures arm of the ProSiebenSat.1 Group, acquired majority interests in the websites billiger-mietwagen.de and mydays.de. The company thus laid the foundation for its own online travel portfolio with several interests in the travel sector.
MAR
2013

ProSiebenSat.1 Supervisory Board extends Thomas Ebeling’s contract

The Supervisory Board of ProSiebenSat.1 Media AG extended CEO Thomas Ebeling's contract until 2017. Thomas Ebeling took up his post as CEO in March 2009.
FEB
2013

ProSiebenSat.1 launches online ticketing platform TICKETHALL

ProSiebenSat.1 expanded its offering in the music and live business by the online ticketing platform TICKETHALL, another part of the digital segment. Starwatch Entertainment, the ProSiebenSat.1 Group's music and live entertainment company, operates the internet booking site in cooperation with CTS Eventim AG.
JAN
2013

SAT.1 Gold goes on air

SAT.1 Gold went on air on January 17, 2013: The first TV station with exclusively German programs is aimed primarily at female viewers aged between 49 and 64. ProSiebenSat.1 is thus tapping into new target groups in the audience and TV advertising markets.
DEC
2012

TV and radio stations in Scandinavia sold

The ProSiebenSat.1 Group sells its TV and radio activities in Norway, Sweden, Finland and Denmark to the US media company Discovery Communications. The transaction is based on an enterprise value of EUR 1.325 billion. In future, ProSiebenSat.1 will concentrate even more closely on the integration of its German-speaking TV and digital activities, because this area has the greatest growth and synergy potential.

ProSiebenSat.1 converts MyVideo into an online TV station

In 2012, ProSiebenSat.1 converts the internet platform MyVideo into an online TV station. The Group shows popular US series such as "Spartacus" on MyVideo before the TV broadcast as an "online first" premiere. In addition, ProSiebenSat.1 produces four live shows exclusively for the web and opens its own production studio in Cologne for this purpose.
SEP
2012

Heidi Stopper is appointed to the ProSiebenSat.1 Executive Board

In September, the Supervisory Board of ProSiebenSat.1 Media AG appoints Heidi Stopper to the Executive Board. As of October 1, 2012, she takes on the newly created "Human Resources" Executive Board division.
AUG
2012

Red Arrow acquires majority interest in Left/Right

In August, the Red Arrow Entertainment Group acquired a majority interest in the American production company Left/Right. The company was the Group's biggest acquisition so far.

Capital market communications of ProSiebenSat.1 awarded

In the competition "The Best Annual Report", the ProSiebenSat.1 Group wins first place among all MDAX companies. In the overall ranking of all stock market indices, the Group takes second place. In the content category, ProSiebenSat.1 emerged as the overall winner of all stock market indices. The award is evidence of the high quality of the ProSiebenSat.1 Annual Report in terms of content and the company's transparent financial communication.
JUL
2012

Sixx Austria is launched

On July 3,2012, sixx Austria launches successfully. In March 2012, ProSiebenSat.1 had acquired the private station Austria 9 TV, relaunched it and brought it on air as sixx Austria.
JUN
2012

Red Arrow opens office in Hong Kong

In mid-2012, Red Arrow opens its own office in Hong Kong. From there, the company supports the entire Asian market. More than 50 % of all TV households worldwide are in Asia.
MAY
2012

Red Arrow Entertainment Group acquires a majority interest in production company NERD

With NERD TV Red Arrow acquires another majority interest in a British production company in May. Red Arrow is now well positioned in Fiction as well as Factual programs.

Red Arrow Entertainment Group enters into the Israeli TV market

In May, Red Arrow acquires a majority interest in the Israeli production company July August Productions. The new subsidiary specializes in the development and production of TV shows, series and feature films. The entry into the Israeli TV market gives the Red Arrow Entertainment Group new opportunities for growth. The country is among the most productive and creative TV markets in the world.

ProSieben Fun launches

From May 2012, there is a new pay TV station. ProSieben FUN shows a young, varied range of programming and is the Group's third German pay TV station after SAT.1 emotions and kabel eins CLASSICS.
MAR
2012

Red Arrow Entertainment Group acqures a majority interest in CPL Productions in Great Britain

The Red Arrow Entertainment Group broadens its investment portfolio in Great Britain. With majority interests in the production companies CPL Productions and Endor Productions the Group significantly strengthens its program production portfolio.
JAN
2012

ProSiebenSat.1 founds creative agency SugarRay

The ProSiebenSat.1 Group founds its own creative agency, SugarRay. In addition to implementing audiovisual communication solutions, the new subsidiary will be a full-service provider, specializing in brand communication, broadcast design, new media, and on-air promotion. It is primarily targeting new clients who have no previous agency affiliation.

Exclusive agreement with Sony Online Entertainment

ProSiebenSat.1 Games signs an exclusive agreement with Sony Online Entertainment (SOE) for exclusive pan-European licenses to eight online games. A long-standing strategic partnership with this U.S. game development studio has positioned ProSiebenSat.1 Games as one of the largest games publishers in Europe. The company aims to be one of the Top 3 European players.
OCT
2011

Capital Markets Day: ProSiebenSat.1 presents growth strategy

At the Capital Markets Day on October 5, the ProSiebenSat.1 Group presents analysts with its growth strategy for the next few years. The Group foresees additional revenue potential of EUR 750 million by 2015. By that time, the Group expects to be generating 50 percent of its German revenues outside the classic TV advertising market.

Red Arrow participates in U.S. production company Fuse

The Red Arrow Entertainment Group acquires a majority interest in U.S. production company Fuse. Productions like "The Killing" and "Burn Notice" have made Fuse one of the country's leading producers of fiction programming.

Conrad Albert und Christian Wegner are appointed to the ProSiebenSat.1 Executive Board

Conrad Albert (43) and Dr. Christian Wegner (37) are appointed to the Executive Board as of October 1. Albert holds the new Executive Board-level position for Legal, Distribution & Regulatory Affairs. Wegner is in charge of New Media & Diversification.
SEP
2011

ProSiebenSat.1 announces Advisory Board members

The ProSiebenSat.1 Group had announced in July that it would found an Advisory Board, chaired by Dr. Edmund Stoiber, to advise the company on matters of social and media policy, and on ethical issues. In September the Group announces the appointment of seven more members from research, ecology and sustainability, youth and social matters, the arts, and culture and sports.
AUG
2011

Call TV channel 9Live closes down

The ProSiebenSat.1 Group closes down call TV channel 9Live for good in August. Live operations had already ceased on May 31. The cause was a sustained decrease in revenues at the transaction TV channel.
JUL
2011

Dutch and Belgian investments sold

The sale of TV operations in the Netherlands to an international bidder consortium is completed on July 29. ProSiebenSat.1 had already shed its Belgian holdings in June. The ProSiebenSat.1 Group announced in April that it would sell its TV operations in Belgium and its TV and print operations in the Netherlands.

Götz Mäuser is new Chairman of the Supervisory Board

Götz Mäuser, a Partner at Permira Beteiligungsberatung GmbH, is elected Chairman of the ProSiebenSat.1 Supervisory Board at the annual shareholders' meeting on July 1. He succeeds Johannes Huth, who becomes Vice-Chairman. Huth is a Partner and Head of Europe at Kohlberg Kravis Roberts & Co. Ltd.
JUN
2011

ProSiebenSat.1 acquires leading games providers

The ProSiebenSat.1 Group acquires burda:ic, one of Europe's leading games providers. At the same time, the Group acquires a 51 percent interest in Covus Games, the operator of the games platform browsergames.de.
APR
2011

Red Arrow Entertainment Group acquires majority interest in British production company

The Red Arrow Entertainment Group continues its expansion in English-language TV markets, acquiring 51 percent of British film production company The Mob Film Holdings Ltd.
MAR
2011

SevenOne International opens office in the USA

SevenOne International opens a Los Angeles office. The company intends to produce more of its own English-language content, and to gain a foothold in major markets like the USA and the UK.

ProSiebenSat.1 signs distribution agreement with Kabel Deutschland

ProSiebenSat.1 Group stations are available for the first time in HD via Kabel Deutschland's cable network. Additional contracts follow, with Kabel BW in August and Unity Media in October. They ensure that the free TV stations will be available for the long term in SD and HD, along with the pay TV stations. Analog cable distribution adds technical reach for sixx especially.
JAN
2011

Red Arrow Entertainment Ltd is founded

The Red Arrow Entertainment Group founds a new holding company in London, Red Arrow Entertainment Ltd. Objectives include a number of strategic investments in local production companies that show great potential for growth.

Maxdome is fully consolidated

The ProSiebenSat.1 Group acquires all of video-on-demand portal maxdome in January. Formerly, 1&1 Internet AG owned 50 percent of the platform, which offers TV, film and music highlights and is Germany's largest online video library.

ProSiebenSat.1 launches new station PRO4 in Hungary

A new station, PRO4, goes on the air in Hungary on January 3. The channel targets men age 18 to 49, and offers TV series, films, animated series, and popular in-house productions. Joining MAX in Norway and 6'eren in Denmark, PRO4 is the ProSiebenSat.1 Group's third station aimed primarily at men.
SEP
2010

ProSieben and SAT.1 start live HbbTV operations

ProSiebenSat.1 is the first private broadcasting group in Germany to start live HbbTV (Hybrid Broadcast Broadband Television) operations, for its stations ProSieben and SAT.1. HbbTV combines television and the Internet on a single television set and offers viewers additional information, images and videos to complement broadcasts.
JUN
2010

ProSiebenSat.1 sells N24

ProSiebenSat.1 sells news station N24 to a bidder consortium headed by N24 Managing Director Torsten Rossmann and former Spiegel editor-in-chief Stefan Aust.
MAY
2010

sixx goes on air

Women's TV channel sixx goes on the air on May 7, with the slogan "sixx. I want that too." The station is accessible to 55 percent of all German households using TV.
NOV
2009

ProSiebenSat.1 launches MAX in Norway

MAX is launched in Norway - a TV channel for men. The new station generates additional revenue for the ProSiebenSat.1 Group and attracts new audience segments.
JUL
2009

Foundation of SevenOne Ad Factory

Advertising time marketer SevenOne Media founds a subsidiary for cross-media campaigns. SevenOne Ad Factory advises advertisers and develops cross-media campaigns with as many as twelve different media.
JUN
2009

SAT.1 moves to Munich

SAT.1 relocates from Berlin to Munich. Now the German Group's three major general interest stations SAT.1, ProSieben and kabel eins are at a single location for the first time.

ProSiebenSat.1 pools its marketing activities at SevenOne Media GmbH

ProSiebenSat.1 pools its marketing activities: TV marketing company SevenOne Media and online marketer SevenOne Interactive combine to form SevenOne Media GmbH.
APR
2009

ProSiebenSat.1 opens new Playout Center in Munich

The ProSiebenSat.1 Group opens a new Playout Center in Munich. The company has invested some EUR 12 million in the project. The new Playout Center provides entirely tapeless broadcasting for 16 ProSiebenSat.1 stations - with more perhaps to come. The digital Playout Center is an important milestone in the development of a pan-European digital platform.
MAR
2009

Thomas Ebeling is appointed new CEO

Thomas Ebeling is appointed new CEO of ProSiebenSat.1 AG as of March 1. His duties include Group Content, International Free TV, Print, Corporate, Human Resources, Sales and Marketing.
JAN
2009

ProSiebenSat.1 launches further free TV channel in Denmark

Denmark's fourth ProSiebenSat.1 station, 6'eren, goes on the air. The new free TV channel carries series, sports events and knowledge programming primarily for male viewers between the ages of 15 and 50. With women's station Kanal 4, music station The Voice and the broad-based Kanal 5, ProSiebenSat.1 now has a portfolio of TV stations in Denmark that covers all target audiences.

ProSiebenSat.1 sells billiger.de

ProSiebenSat.1 sells the price comparison portal www.billiger.de.
SEP
2008

ProSiebenSat.1 participates in autoplenum.de

ProSiebenSat.1 acquires a stake in Autoplenum.de - Germany's first independent information and ratings platform dedicated entirely to all aspects of cars.
JUN
2008

Andreas Bartl is new member of the Executive Board

ProSieben managing director Andreas Bartl is appointed to the Executive Board on June 17, with ProSiebenSat.1 TV Deutschland as his remit.

Axel Salzmann is new CFO

Axel Salzmann is appointed new CFO of the ProSiebenSat.1 Group on June 11. He is in charge of Group Controlling, Finance/Investor Relations, Legal Affairs, Regulatory Affairs and Administration.
JUN
2007

ProSiebenSat.1 AG assumes SBS Broadcasting Group

ProSiebenSat.1 Media AG completes its takeover of all of the SBS Broadcasting Group, thus becoming Europe's second-largest TV group, with TV stations, radio stations and magazines in 14 countries.
FEB
2007

ProSiebenSat.1 launches Kanal 9 in Sweden

TV station Kanal 9 goes on the air in Sweden. Kanal 9 focuses on viewers between the ages of 30 and 59, showing series, feature films, documentaries and sports. Its sister channel Kanal 5 is already on the air, targeting a somewhat younger core target audience between 15 and 44.
OCT
2006

KKR and Permira new major stakeholder of ProSiebenSat.1

KKR and Permira become the ProSiebenSat.1 Group's new majority shareholders. Lavena Holding 4 GmbH, controlled by funds advised by KKR and Permira, signs a share purchase agreement with German Media Partners L.P. for the acquisition of the latter's majority interest in ProSiebenSat.1 Media AG. German Media Partners L.P. was a company of U.S. investor Haim Saban, who thus ended his involvement with the ProSiebenSat.1 Group.

ProSiebenSat.1 acquires a stake in lokalisten.de

Growth in the online segment continues: ProSiebenSat.1 acquires a stake in lokalisten.de, and thus now also runs a social network.
SEP
2006

The ProSiebenSat.1 acquires a stake in MyVideo.de

The ProSiebenSat.1 Group expands its online portfolio by acquiring a stake in MyVideo.de, a platform for user-generated content.
JUL
2006

maxdome is launched

The ProSiebenSat.1 Group launches the maxdome video-on-demand portal.

ProSiebenSat.1 launches new pay TV channels

The ProSiebenSat.1 Group's first two pay TV channels go on the air: SAT.1 Comedy and kabel eins classics. Besides "best of" favorite programs, they also offer audiences new productions.
FEB
2006

The takeover of ProSiebenSat.1 by Axel Springer AG does not go through

The takeover of ProSiebenSat.1 Media AG by Axel Springer AG does not go through. Axel Springer AG and P7S1 Holding L.P. jointly decide not to pursue further plans for Axel Springer AG to take over ProSiebenSat.1 Media AG after the Federal Cartel Office forbids the acquisition on January 23.
AUG
2005

Axel Springer AG becomes new majority owner of ProSiebenSat.1

Axel Springer AG is to be the new majority owner of the ProSiebenSat.1 Group. Axel Springer AG signed a binding agreement with P7S1 Holding L.P. to acquire all of P7S1 Holding's shares of ProSiebenSat.1 Media AG. The acquisition is subject to approval by the antitrust authorities and media regulators. Once the purchase is complete, Axel Springer AG will hold 62.5 percent of the total capital stock of ProSiebenSat.1 Media AG.
JUN
2005

ProSiebenSat.1 Media AG assumes Euvia Media AG & Co. KG

ProSiebenSat.1 Media AG takes over the remaining shares of Euvia Media AG & Co. KG on June 2. Broadcasting stations 9Live and sonnenklarTV are counted among Euvia Media´s assets.
FEB
2005

ProSiebenSat1. Welt goes on air in the USA

On February 22, 2005 at five o´clock pm ProSiebenSat.1 Welt goes on air with Bundestrainer Jürgen Klinsmann pushing the launch button. Managing directors of the US network are Hans Fink and Jan Frouman.

ProSiebenSat.1 concludes a contract with Constantin Film

ProSiebenSat.1 Media AG closes a deal with Constantin Film on February 17. The agreement includes approximately thirty titles including Mel Gibson´s "Passion of the Christ".
JAN
2005

N24 breakes even

By its fifth anniversary on January 24, the news channel N24 breaks even. The pre-tax profits have reached 1.8 million Euros.

ProSiebenSat.1 acquires German TV rights of Spyglass Entertainment

As a result of the Spyglass Entertainment film deals, the ProSiebenSat.1 Group acquires on January 12 the German TV rights to all upcoming films produced during and after 2005, including the Steven Spielberg production "Memoirs of a Geisha".
NOV
2004

Launch of the TV channel "ProSiebenSat.1 Welt" in the USA

The ProSiebenSat.1 Group launches a German-language TV channel in the United States on November 16, 2004. "ProSiebenSat.1 Welt" is to go on air in the beginning of 2005, with general interest programming selected from the best of Sat.1, ProSieben, kabel eins and N24.
SEP
2004

ProSiebenSat.1 establishes SevenOne International to sell TV productions internationally

On September 17, 2004 the ProSiebenSat.1 Group founds a separate subsidiary, SevenOne International, to sell TV productions internationally. The new company will market broadcasting rights for ProSiebenSat.1 Group TV productions worldwide.

ProSiebenSat.1 establishes new business sector Diversification

The ProSiebenSat.1 Group establishes a new Diversification segment on September 16 that consolidates the activities of two subsidiaries: SevenOne Intermedia and MM MerchandisingMedia. The restructuring is a step toward diversifying the Group's revenue sources and building income from sources other than TV advertising.
JAN
2004

ProSiebenSat.1 acquires broadcasting rights of Warner Bros.

On January 7 the ProSiebenSat.1 Group acquires Free TV broadcasting rights for a long list of blockbusters and top series from Hollywood studio Warner Bros. International Television Distribution. Among the highlights are "The Matrix Reloaded," "The Matrix Revolutions" and "The Last Samurai" with superstar Tom Cruise.
AUG
2003

ProSiebenSat.1 acquires broadcasting rights of Paramount Pictures

The ProSiebenSat.1 Group acquires on August 19 the exclusive Free TV broadcasting rights to the feature films made by Hollywood studio Paramount Pictures from 2002 to 2005. The extensive package includes the third blockbuster in the "Mission: Impossible" series.

Saban Capital Group, Inc. is new major shareholder of ProSiebenSat.1 Media AG

On August 11 ProSiebenSat.1 Media AG gets a new majority shareholder, Saban Capital Group, Inc., which acquires KirchMedia GmbH & Co. KGaA's voting majority in Germany's largest private television group.
JUL
2003

Contract with Sony Pictures Entertainment concluded

The ProSiebenSat.1 Group obtains on July 16 exclusive rights to the entire feature film output of Sony Pictures Entertainment from 2001 through 2003.

ProSiebenSat.1 acquires free TV rights of UEFA Champions League

The ProSiebenSat.1 Group obtains the exclusive Free TV rights for the UEFA Champions League on July 11. The agreement with the European Soccer Union covers 39 live matches and 90 highlights broadcasts from the 2003/04 through 2005/06 seasons. Sat.1 will carry the best match of the week live.
SEP
2003

ProSiebenSat.1 Media AG acquires SevenOne Intermedia

At the beginning of September 2002 ProSiebenSat.1 Media AG acquires all of multimedia firm SevenOne Intermedia GmbH (formerly Kirch Intermedia GmbH), the ProSiebenSat.1 Group's multimedia center of competence.
MAR
2002

KirchMedia and ProSiebenSat.1 Media AG cancel merger plans

On March 21, 2002 ProSiebenSat.1 Media AG and KirchMedia cancel the merger plans announced in September 2001.
SEP
2001

Merger of ProSiebenSat.1 Media AG and KirchMedia announced

ProSiebenSat.1 Media AG and KirchMedia agree to merge on September 7, 2001. After the merger, KirchMedia will become a stock corporation and go public as a new stock issue.
AUG
2001

Merger of ProSieben Digital Media GmbH and Kirch New Media AG

ProSieben Digital Media GmbH and Kirch New Media AG merge on August 13, retroactive to January 1, 2001, to form Kirch Intermedia GmbH. The new joint venture consolidates all major multimedia operations of the ProSiebenSat.1 Group and the Kirch Group. The ProSiebenSat.1 Group is the largest single owner, with a 49.9 percent stake.
JUL
2001

N24 moves to the capital

N24 moves part of its operations from Munich to Berlin. Starting July 1, it produces custom news programming for the ProSiebenSat.1 Group's four stations.
MAY
2001

ProSiebenSat.1 Media AG acquires stake in Euvia

On May 21, 2001 ProSiebenSat.1 Media AG acquires 48.4 percent of Euvia Media AG & Co. KG. The Euvia acquisition expands the ProSiebenSat.1 Group's portfolio into the promising transaction television sector. Euvia owns the stations 9Live and sonnenklar tv.
MAR
2001

ProSiebenSat.1 Media AG places note in an amount of EUR 400 million

In March 2001, ProSiebenSat.1 Media AG puts out a new EUR 400 million bond issue, with a fixed yield of 5.875 percent. Maturity is March 2006.

A common live shopping program window for SAT.1 und kabel eins

H.O.T. Home Order Television AG and the ProSiebenSat.1 Group launch a joint segment of live shopping programming on the channels SAT.1 and kabel eins on March 5, 2001.
NOV
2000

MEDIAGRUPPE MÜNCHEN and MEDIA 1 merge to SevenOne Media

MEDIAGRUPPE MÜNCHEN and MEDIA 1 merge to form SevenOne Media, the ProSiebenSat.1 Group's marketing company as of November 15, 2000.
OCT
2000

New logo for ProSiebenSat.1 Media AG

On October 13, 2000 the 97,243,200 shares of ProSiebenSat.1 AG preferred stock are released for trading on the Frankfurt Exchange. ProSiebenSat.1 Media AG presents its new logo. A corporate design is developed for ProSiebenSat.1 Media AG, not only to serve as an entirely new brand, but to forge a link between the merged ProSieben und SAT.1. The numbers 7 and 1 are mingled visually to form an arrow pointing upward.

Entry in the commercial register

The merger between SAT.1 and ProSieben to form ProSiebenSat.1 Media AG takes legal effect upon enrollment in the Commercial Register of Munich District Court on October 2, 2000.
JUN
2000

ProSieben and SAT.1 merge into the largest German television company

On June 28, 2000 ProSieben Media AG and SAT.1 announce their intent to merge and form Germany's largest television corporation. The executive board of ProSieben Media AG and the Supervisory Board of SAT.1 GmbH have agreed. The four stations SAT.1, ProSieben, kabel eins and N24, together with all their subsidiaries and affiliates, will come together under the umbrella of the new ProSiebenSat.1 Media AG, of Unterföhring. In preparation, SAT.1 moves its broadcasting operations from Mainz to SZM Studios in Unterföhring; all other operations move to Berlin.
FEB
2000

Ingolf Lück presents first “SAT.1 Stand Up-Club”

As part of SAT.1's "Talents" program to assist new talent, the first "SAT.1 Stand Up-Club," with young comedians on the rise, airs on February 15. The comics are introduced by "Wochenshow" star Ingolf Lück.
JAN
2000

N24 goes on air

On January 24, 2000 the new news station N24 goes on the air. N24 is a wholly-owned subsidiary of ProSieben Media AG.
DEC
1999

ProSieben Group holds a stake in the ArtMerchandising & Media AG

ArtMerchandising & Media AG is founded on December 31, 1999, focusing on the international marketing of corollary rights in works of art. The ProSieben Group holds a stake in the company.
AUG
1999

Opening of the new media center in Berlin

With a Gendarmenmarkt party of more than 2000 guests, a galaxy of stars and a concert by Marius Müller-Westernhagen, SAT.1 dedicates its new media center in Central Berlin on August 31, 1999. The station has invested more than DM 275 million in remodeling and expanding the complex of buildings, DM 55 million for studio equipment alone. The result is one of Europe's most up-to-the-minute media centers. After 15 years of producing programming at three sites in Hamburg, Berlin and Mainz, SAT.1's roughly 800 employees are working under one roof at last.

Marketing firm Media 1 evolves

The SAT.1 Sales & Service department becomes the Media 1 marketing firm in August 1999. This wholly owned SAT.1 affiliate also markets Germany's most important local and metropolitan TV stations.

Launch of ProSieben Schweiz

ProSieben Schweiz is launched. The prime access schedule offers news, features and talk shows for the German-speaking population of Switzerland
MAR
1999

ProSieben foundsSevenSensees creative agency

The ProSieben Design Department evolves into the SevenSenses creative agency, which also provides services to numerous outside companies.
JAN
1999

ProSieben Group acquires ddp

Effective December 31, 1998, the ProSieben Group acquires the ddp news agency.
AUG
1998

Soccer live in SAT.1 Schweiz

On August 2, 1998 SAT.1 Schweiz goes on the air, with live broadcasts of the Swiss National Soccer League A.
FEB
1998

SAT.1 is sponsoring the International Film Festival in Berlin

On February 11 the 48th International Film Festival opens in Berlin, with SAT.1 in a key role: for the first time, the Berlin TV station is one of the prestigious event's principal sponsors.
MAY
1998

Topping out ceremony at ProSieben

On May 26, 1998 ProSieben holds a topping-out ceremony for the new building at the Berlin site, in which the company has invested more than DM 12 million.

ProSieben is the first media stock to be included in the MDAX

Since May 23, 1998 ProSieben Media AG is the first media stock to be included in the MDAX.
MAR
1998

Prosieben launches advertising window in Austria

ProSieben launches on March 14, 1988 separate regionally oriented advertising programming in Austria. For the first time, its advertising clients can schedule advertising specifically tailored for the Austrian market.
NOV
1997

ProSieben launches Business-to-Business offering online

ProSieben Media AG launches on November 21, 1997 an extensive business-to-business Website at "www.pro-sieben.com."
JUL
1997

ProSieben is Germany’s first television stock

Since July 7, 1997 ProSieben, Germany's first television stock, is listed for official trading on the Frankfurt Stock Exchange. The new issue is oversubscribed by a factor of 50.
MAY
1997

kabel eins – license extension for full-service channel

The Bavarian State Agency for New Media (BLM) grants kabel eins an expanded license to operate as a full-service channel.
JAN
1997

ProSieben launches own advertising window in Switzerland

On January 6, 1997 ProSieben launches separate regionally oriented advertising programming in Switzerland, giving ProSieben clients their first opportunity to schedule advertising specifically tailored for the Swiss market.
DEC
1996

ProSieben on growth course

ProSieben Group revenues grow 15 percent to reach DM 1.69 billion. Group income before taxes climbs 59 percent to DM 177.6 million.
SEP
1996

SAT.1 launches online presence

September 1996 sees the online launch of www.Sat1.de. The SAT.1 Website quickly becomes one of the most successful TV sites on the Internet. Its goal is to extend the SAT.1 family of brands further in the entertainment and infotainment sectors.
JUL
1996

The ProSieben Media AG emerges

On July 30, 1996 ProSieben Television AG is renamed ProSieben Media AG in acknowledgement of its expansion into a broad-based media company.
APR
1996

ProSieben Group launches first internet presence

The ProSieben Group launches its first Web site on April 4, 1996. At www.pro-sieben.de, users find the most extensive site of any German television broadcaster to date.
MAR
1996

Expansion of merchandising activities

ProSieben expands its merchandising activities on March 19, 1996 by taking over Agentur für Urhebernebenrechte GmbH Merchandising München KG and AT&TV Merchandising Concepts GmbH as wholly-owned subsidiaries.
JAN
1996

ProSieben to be broadcasted nationwide

The Berlin-Brandenburg Media Agency grants ProSieben a license to broadcast nationwide on January 29, 1996.

REWE becomes ProSieben shareholder

At the beginning of January, REWE-Handelsgruppe becomes a ProSieben shareholder, acquiring 40 percent of the Company's original capital stock. On January 26, REWE CEO Hans Reischl is elected Chairman of the Supervisory Board. Thomas Kirch becomes Vice-Chair of the Supervisory Board.
DEC
1995

Conversion into a stock company

ProSieben Television GmbH changes on December 19, 1995 legal form, becoming a stock company. Its first CEO is Dr. Georg Kofler.

SAT.1 starts Late Night Talk

On December 5, 1995 SAT.1 launches the "Harald Schmidt Show" thus creating the first late-night talk show in Germany. A pioneering event in the local television industry, leading to a permanent change in the German TV entertainment environment, and ushering in a golden age of TV comedy.
NOV
1995

kabel eins becomes ProSieben subsidiary

On November 2, 1995 kabel eins becomes a wholly-owned ProSieben subsidiary.
APR
1995

ProSieben Club is founded

The ProSieben Club is founded on April 15, 1995. Within six years it has attracted more than 250,000 members.
JAN
1995

SAT.1 enters the merchandising business

SAT.1 enters the merchandising business on January 1, with the foundation of its New Business Development (NBD) department.
DEC
1994

ProSieben revenues exceed billion-DM-mark

ProSieben revenues reach DM 1.192 billion, passing the billion-mark milestone for the first time. Earnings before taxes are DM 144 million. The ProSieben Group starts doing business in new media with the launch of the ProSieben Text teletext service.

DER KABELKANAL becomes kabel eins

A new name for a Christmas present: on Christmas Eve 1994, DER KABELKANAL is renamed kabel eins.
NOV
1994

Commisioner „Rex“ goes into production

In November 1994, SAT.1 presents the first crime series with a four-legged hero. The unusual casting choice can be ascribed to chance, or perhaps to a bottle of wine. The writers, momentarily at a loss to define a character for the lead's assistant, decide that they'll base the character on the next person to come through the door. Moments later, in comes the neighbor's German shepherd to pick up his daily wurst. The rest is history: the German shepherd Reginald von Ravenhorst is so persuasive as the assistant to Vienna police investigator Richie Moser and his successor Andreas Brandtner that "Rex" becomes one of the most successful crime series on German television.
DEC
1993

ProSieben generates profit

In fiscal 1993 ProSieben gets into the black for the first time.

SAT.1 sets ratings record

On December 10, 1993 the feature film "Home Alone" on Sat.1 sets a ratings record for private television: 12.41 million viewers over age three. The record will stand until the end of May 1995.
SEP
1993

SZM Studios dedicated

On September 24, 1993 SZM Studios, one of the most up-to-date broadcasting centers in Europe, is dedicated. It produces programming for ProSieben and DER KABELKANAL.
AUG
1992

Bundesliga on SAT.1

As of the beginning of the 1992-93 season, SAT.1 acquires the rights of first use for soccer games played by the First Bundesliga. Starting August 14, "ran-SAT.1-BUNDESLIGA" provides in-depth coverage of every match of the day.
JUL
1992

Foundation of the marketer MGM Media Gruppe München

At the beginning of July 1992 MGM MediaGruppe München is founded. It sells advertising time on ProSieben and DER KABELKANAL.
FEB
1992

DER KABELKANAL goes on air

Special-interest entertainment station DER KABELKANAL goes on February 19, 1992 on the air. ProSieben owns a 45 percent stake.
SEP
1991

New broadcasting center in Mainz

The Sat.1 broadcasting center on Lerchenberg near Mainz is dedicated on September 1, 1991. The station's new address is Otto-Schott-Strasse, in the immediate neighborhood of public broadcaster ZDF. Additional locations - aside from sales offices and regional bureaus - are in Hamburg and Berlin.
FEB
1991

Foundation of Teledirekt GmbH

In the beginning of February 1991 wholly-owned ProSieben subsidiary Teledirekt GmbH is founded to promote the spread of the latest satellite technology in Germany.
OCT
1990

ProSieben broadcasts 24 hours

On October 1, 1990 ProSieben becomes the first German station to broadcast around the clock.
JUL
1990

New ProSieben studio in Unterföhring

On July 15, 1990 the new ProSieben studio in Unterföhring is completed.

SAT.1 reaches more than twelve million people

SAT.1 achieves a technical reach in the double-digit millions for the first time. The measurement for July 1990 is 12.23 million potential viewers, or 51 percent of all households using television.
MAR
1990

Moving to Unterföhring

On March 1, 1990 ProSieben moves from Schwabing to Unterföhring. The staff grows to 120.
DEC
1989

ProSieben and Sat.1 are broadcast for the first time via the ASTRA 1A satellite

On December 8, 1989 a new era in television broadcasting begins: ProSieben and SAT.1, along with RTL plus, are broadcast for the first time via the ASTRA 1A satellite. Now only a small amount of equipment is needed to pick up the stations anywhere in Western and Central Europe. Private stations with strong attractions to the public make a significant contribution to the commercial success of ASTRA satellites. Alongside cable reception, direct satellite reception offers an attractive expansion of programming variety, and quickly becomes one of the most popular transmission media, especially in the new German states.
OCT
1989

Introduction of thousand contact price guarantee

ProSieben is on the air 17 hours a day, and is the first station to offer the "thousand contact" price guarantee.
JAN
1989

ProSieben goes on air

ProSieben Television GmbH begins broadcasting with nine hours of programming. The station initially has a staff of 70 and a potential reach of 2.44 million households using cable TV.
NOV
1988

Eureka TV becomes ProSieben

On November 24, 1988 Eureka TV becomes ProSieben

SAT.1 is the first private station to broadcast inhouse produced series

"Justitias kleine Fische," shown on November 5, 1988 on SAT.1, becomes the first series produced in-house by a German private TV broadcaster.
OCT
1988

Thomas Kirch participates in Eureka TV

Eureka TV is at an end. The station, planned as a mixture of information and teleshopping, has not attracted enough viewers. Gerhard Ackermans is looking for new co-owners: Thomas Kirch acquires 49 percent of Eureka TV on October 13. Dr. Georg Kofler becomes managing director.
AUG
1988

SAT1.1 sets new standards in private teletext

On August 15, 1988 the station sets standards again with the launch of SAT.1-TEXT. The nation's first private teletext service is more colorful, more entertaining, with more services and information than the existing public services. New topics and departments - such as sports - will be added regularly over the coming years.
OCT
1987

SAT.1 breakfast show starts

SAT.1 launches its breakfast show, "Deutschland heute morgen," which quickly becomes the most successful morning show on German TV. From 5:30 on, talk and discussion, fun and service make getting up on weekdays a little easier. Public stations follow suit - after a five-year time lag.
JAN
1986

Foundation of the ProSieben antecedent Eureka TV

Eureka Television GmbH is founded. It operates the station Eureka TV, the forerunner of ProSieben.
JAN
1985

The station PKS becomes SAT.1

The station is renamed as of the beginning of 1985: SAT.1. The new name emphasizes that this is the first station to be transmitted by satellite. The first SAT.1 logo, a multicolored ball, quickly becomes a recognizable symbol for the station.
JAN
1984

Private television starts in Germany

At 9:58 a.m. on January 1, 1984, German private television is born: PKS (Programmgesellschaft für Kabel- und Satellitenfunk) goes on the air, as part of the pilot project for cable in Ludwigshafen.