The best entertainment under one roof

As of October 1, 2020, all of ProSiebenSat.1 Group’s entertainment activities have been bundled under the roof of the Seven.One Entertainment Group. The close linking of the areas of content, sales and distribution stands for concentrated entertainment power and at the same time releases new potential. Because: here we create strong content, powerfully presented brands and innovative products in ways that inspire consumers and advertising partners alike - all from one source. And united in one strategy: Thanks to growing levels of in-house content that is served to relevant target groups on various platforms, the Seven.One Entertainment Group boasts extensive, marketable reach, underpinning the innovative advertising products and technologies it offers. The new management team has been set up accordingly: With Wolfgang Link as ProSiebenSat.1 Executive Board member responsible for the Entertainment segment and CEO of the Seven.One Entertainment Group at the helm, Henrik Pabst (Chief Content Officer), Nicole Agudo Berbel (Chief Distribution Officer) and Thomas Wagner (Chief Sales Officer) are responsible for the division as accomplished managing directors. In this interview, they explain how they aim to work together to achieve the best results, how far the company has progressed along the path to becoming a platform-independent entertainment player and what new synergies they intend to leverage by merging content, reach and marketing.