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PRESS RELEASE
Date:
10/10/2016
Keywords:
Red Arrow Entertainment
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Successful Start for New Red Arrow Production Company 7Stories

Munich, October 10, 2016. 7Stories, a new factual production company, has launched as part of Red Arrow Entertainment Group. Based in Unterföhring, Germany, 7Stories produces factual TV shows and branded entertainment programs for ProSiebenSat.1 Group and other national and international media companies, digital platforms and enterprises. 7Stories will leverage the advantages of Red Arrow’s global footprint, talent pool and content catalog, including global distribution of its shows by Red Arrow International. At the same time, the launch enables Red Arrow to expand its position in the German TV and branded entertainment market. The latest productions from 7Stories include “Galileo 360°” (ProSieben MAXX), “Lenßen klärt auf” (SAT.1 Gold) and “Da Vinci – Die Welt des Wissens” (TV24).  At the forthcoming MIPCOM TV festival, a number of new 7Stories shows are being launched by Red Arrow International, including travel and adventure show “Mavericks Unlimited”. In addition, the company provides content for digital platforms such as the ProSiebenSat.1 digital out-of-home firm 7Screen. 7Stories is also active in the field of content marketing, producing branded entertainment programs for ProSiebenSat.1 subsidiary SevenOne AdFactory. Customers include Deutsche Telekom and online travel website weg.de (“weg.de Reiseclub”). 7Stories has access to a vast clip archive, with several thousand hours of high-quality TV material covering a wide range of topics and genres, from travel and lifestyle to science and adventure. This enables the company to combine existing content with newly produced material into premium content at efficient production costs. 7Stories is managed by video experts Karl König and Christian Böhler. Karl König has worked for ProSiebenSat.1 since 2000, with positions including head of the TV station kabel eins and Managing Director, Program and Operations, at ProSiebenSat.1 TV Deutschland. Christian Böhler has worked in the Group for 13 years, and was previously responsible for the unit Content Exchange Management as Senior Vice President at ProSiebenSat.1 TV Deutschland, and was Vice President for Factual at SAT.1. Karl König, Managing Director of 7Stories: “The demand for high-quality yet affordable video content is increasing rapidly amongst all platforms, especially in the digital market. 7Stories benefits from first-class content from the ProSiebenSat.1 family as well as the editorial know-how of our team, and can thus offer customers a range of programs tailored to their target group and budget.” Christian Böhler, Managing Director of 7Stories: “Whether it’s a factual show for a TV station, an advertisement for a business or a short clip for a digital platform – a well-told story is always the focus for us. Our major advantage is that we can tap into our Group’s network and gain access to an exciting mix of customers via SevenOne AdFactory and Red Arrow International.”  Red Arrow Entertainment Group In addition to the global program distributor Red Arrow International, Red Arrow Entertainment Group comprises a dynamically growing group of 19 international television production companies in seven countries. Red Arrow’s extensive program catalog includes entertainment, reality and factual formats as well as TV series, TV movies and digital content. The Group maintains creative partnerships and joint ventures with Studio71, STV Productions, The Imaginarium Studios and Sync Media. Red Arrow is a wholly owned subsidiary of ProSiebenSat.1 Group, one of Europe’s leading independent media companies. More information about the Red Arrow Entertainment Group is available at www.redarrow.tv

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