de
de
PRESS RELEASE
Date:
05/19/2016
Keywords:
Daniel Raab, Stylight, 7Commerce
LATEST ARTICLES
Press archive
Find all press releases in
Press archive

7Commerce acquires Stylight

Munich, May 19, 2016. 7Commerce, the strategic investment arm of ProSiebenSat.1, will increase its equity stake in Stylight GmbH effective July 2016. The Munich-based company founded in 2008 is Europe’s most successful fashion aggregator, with operations in 15 countries. 7Commerce will now own 100 percent of Stylight, which is valued at EUR 80 million. In a first financing round, ProSiebenSat.1 had already purchased a 22 percent interest in the digital fashion marketplace in December 2012. The acquisition is subject to the approval of the German Federal Cartel Office and the Austrian Federal Competition Authority. Since the media company first bought a stake in 2012, the young company’s sales have more than quadrupled and the company has grown internationally. Stylight’s commercial success confirms the strategy of ProSiebenSat.1’s venture arm, which is based on the premise that the TV-to-online lever works best in the segments of fashion and lifestyle. Since March 2016, Stylight offers not only fashion, but also home & living products. Daniel Raab, Managing Director 7Commerce: “Stylight adds the segment of fashion, home & living to our Beauty & Accessories portfolio and is a very promising platform for further profitable growth. With its mix of content, advertising and commerce, the company is an essential strategic element of our fast-growing commerce business.” 7Commerce invests mainly in the segments of Beauty & Accessories (Amorelie, Flaconi, Valmano, Stylight) and Online Comparison (Verivox, moebel.de, preis24, 12Auto). It now holds majority stakes in eight companies and subsidiaries respectively. To enhance synergies and promote interchanges among the subsidiaries, long-term partnerships are organized into so-called “verticals.”

Contacts
BACK TO TOP
Artificial Intelligence mady by ProSiebenSat.1
AI solutions from ProSiebenSat.1 Tech Solutions in action
AI is one of the defining topics of our time. At ProSiebenSat.1, we are using the latest technologies to increase our reach and further drive the monetization of our content.
Sven Pietsch
Informing with self-awareness and contributing to the formation of opinion
As a matter of conviction, Seven.One Entertainment Group decided to take a strong stance and afford far greater scope to socially relevant topics in its programming in 2021.
ParshipMeet Group
Pink Unicorns & Creator Economy
With live video streaming, ParshipMeetGroup offers its customers a new form of user experience: users can easily participate in live streams of their favorite creators, find contacts and build relationships with them.