ProSiebenSat.1 Increases Revenues and Earnings Significantly in Q1 2015
Munich, May 7, 2015. After another record year,
 ProSiebenSat.1 continued its successful growth course in the first
 quarter of 2015: The Group increased its revenues by 12.7 % to
 EUR 654.6 million (previous year:
 EUR 581.1 million). Again, all segments contributed to
 this result. The Group also grew dynamically in terms of earnings:
 Recurring EBITDA adjusted for one-off effects rose by 9.0 % to
 EUR 152.7 million (previous year:
 EUR 140.1 million). Underlying net income also increased
 considerably with a growth of 25.4 % to
 EUR 69.9 million (previous year: EUR 55.7 million).
 
 Thomas Ebeling, CEO of ProSiebenSat.1 Media AG:
 "We have had a good start to the new financial year. All three
 segments have developed positively. The digital business is growing
 dynamically, and also our production pillar has seen significant
 increase. In the TV business, we are using the favorable economic
 environment to further augment our TV advertising revenues. We are
 also making very good progress towards our mid-term targets. By
 2018, we want to increase our revenues by EUR 1 billion
 compared to 2012. We have already achieved 59 %, and thus are
 a reliable partner for the capital market."
 
 Broadcasting German-speaking: TV advertising revenues
 increase in all German-speaking markets, distribution revenues grow
 dynamically
  In the Broadcasting German-speaking segment, external revenues
 rose by 4.8 % to EUR 470.8 million (previous year:
 EUR 449.2 million) in the first quarter of 2015. Despite
 additional investments into the strengthening of the station
 portfolio, recurring EBITDA increased by 5.0 % to
 EUR 125.8 million (previous year:
 EUR 119.8 million).
 
 In the first quarter of 2015, growth was again driven by rising
 TV advertising revenues and the dynamic development of the HD
 distribution business. ProSiebenSat.1 benefited from a persistently
 positive economic and industry environment and the early Easter
 date, hence the Group further increased its TV advertising revenues
 in all German-speaking markets. The growth was supported by strong
 figures in the audience market: With a combined market share of
 28.9 % (previous year: 28.4 %, viewers aged 14-49),
 ProSiebenSat.1 has reached the highest figure in a first quarter in
 Germany in nine years.
 
 In addition, the Group proceeded on its growth course in the
 distribution business. Revenues from the distribution of the free
 TV stations in HD quality continued to develop positively. The
 number of ProSiebenSat.1 HD users increased by 21 % to
 5.6 million. ProSiebenSat.1 expects this figure to grow to
 more than nine million by 2018.
 
 Digital & Adjacent: Digital commerce is again
 strongest growth driver
  The Digital & Adjacent segment's external revenues grew by
 30.4 % to EUR 138.2 million (previous year:
 EUR 105.9 million) in the first quarter of 2015. All
 three business areas (Digital Entertainment, Digital Commerce and
 Adjacent) contributed to the good performance. The share of
 consolidated revenues therefore increased to 21.1 % (previous
 year: 18.2 %). Recurring EBITDA once again grew double-digit
 by 12.5 % to EUR 26.8 million (previous year:
 EUR 23.8 million) - despite higher costs for the
 expansion of the video-on-demand portal maxdome, among other
 things. The growth was largely organic.
 
 Digital Commerce again made the highest contribution to revenues
 with the media-for-revenue-share and travel businesses. Already in
 2014, ProSiebenSat.1 established a Travel vertical with successful
 investments in travel assets such as weg.de. The aim now is to
 create further verticals from fast-growing e-commerce sectors.
 ProSiebenSat.1 set up the Beauty & Accessories vertical in the
 first quarter of 2015 with investments in Flaconi, Amorelie and
 Valmano. The three e-commerce platforms will be included in the
 financial statements from the second quarter of 2015 onwards. In
 the mid-term, ProSiebenSat.1 expects potential revenues of over
 EUR 100 million for each e-commerce vertical.
 
 At the same time, the Digital Entertainment business continued
 to grow dynamically. The most important revenue drivers included
 the video-on-demand portal maxdome and, as a result of
 consolidation, the online games business with Aeria Games GmbH. The
 number of online video views increased to 1.3 billion
 (previous year: 769 million). This was primarily attributable
 to the strong growth of Studio71 users, ProSiebenSat.1 Group's
 multi-channel network. Studio71 was founded in September 2013 and
 is already one of the largest multi-channel networks in Europe.
 
 Content Production & Global Sales: Production
 business in the USA is strongest revenues source
  In the Content Production & Global Sales segment, external
 revenues increased by 75.6 % to EUR 45.6 million in
 the first quarter of 2015 (previous year:
 EUR 26.0 million). Recurring EBITDA rose to EUR 0.7
 million after minus EUR 2.5 million in the previous year.
 
 The segment's revenues grew largely organically. The greatest
 revenue contribution was again made by the production business of
 Red Arrow Entertainment Group in the USA. In February 2015, the
 series "Bosch" launched on Amazon in the USA with such great
 success that Amazon already ordered the second season from Red
 Arrow in the first quarter of 2015. In addition, the consolidation
 of the US production firm Half Yard Productions also had a positive
 impact.
 
 Group invests in the sustainable growth of all
 segments
  The Group is investing in sustainable growth in all segments and
 strengthening its market position with strategic acquisitions. The
 objective is to diversify revenue models and expand into rapidly
 growing markets. Against this backdrop, cost increase in the
 Digital & Adjacent segment was primarily growth related; in the
 core business of TV, higher costs in connection with the
 strengthening of the station portfolio made an impact. As a result,
 total costs increased by 13.5 % to EUR 541.3 million
 (previous year: EUR 476.8 million). Operating costs
 adjusted for depreciation, amortization and non-recurring expenses
 amounted to EUR 505.6 million (previous year:
 EUR 446.5 million). This equates to an increase of
 13.2 % compared to the same quarter of the previous year.
 
 Financial result significantly improved, leverage ratio
 in target range
  The financial result continued to improve year-on-year and
 amounted to minus EUR 28.4 million compared to minus EUR 38.3
 million in the same quarter of the previous year. The improvement
 was primarily based on significantly lower interest expenses.
 ProSiebenSat.1 placed its financing on a broader basis by issuing
 notes and securing a new syndicated facilities agreement in April
 2014, thus diversifying and extending its maturity profile. Since
 then, the Group has benefited from more favorable conditions.
 
 The Group's leverage ratio, i.e. the ratio of net financial debt
 to recurring EBITDA of the last twelve months (LTM recurring
 EBITDA), amounted to 1.7 as of March 31, 2015, and thus remained at
 the lower end of the defined target range of 1.5 to 2.5 (December
 31, 2014: 1.8).
 
 
 
 ProSiebenSat.1 confirms positive full-year guidance for
 2015
  For fiscal 2015, the Group confirms its targets and continues to
 expect an increase in Group revenues in the mid to high
 single-digit percentage range. Recurring EBITDA and underlying net
 income are again expected to exceed the prior year level. At the
 same time, ProSiebenSat.1 is abiding by a leverage factor of 1.5 to
 2.5. In the TV advertising market, the Group anticipates growth of
 2 % to 3 % (based on net figures) for 2015. The Company
 continues to be ahead of plan compared to its growth targets for
 2018: By the end of 2018, the Group aims to increase its revenues
 by EUR 1 billion compared to 2012. As of March 31, 2015,
 ProSiebenSat.1 had already achieved 59 % of this target.
 
 All statements and figures relate to continuing operations
 unless indicated otherwise. ProSiebenSat.1 announced the sale of
 the Eastern European portfolio at the end of 2012. Until its
 deconsolidation, the Eastern European companies constituted
 discontinued operations as defined by IFRS 5. The sale of the
 Hungarian activities was completed on February 25, 2014, and the
 companies were deconsolidated as of this date. The sale of the
 Romanian activities was formally and legally completed on April 2,
 2014 (TV) and August 4, 2014 (radio).
 
 More key figures are available on our Group website www.ProSiebenSat1.com,
 where you will also find the report on the first quarter of
 2015.
 
 Contact:
  Julian Geist
  Corporate Spokesman
 
 ProSiebenSat.1 Media AG
  Medienallee 7
  D-85774 Unterföhring
  Phone +49 [89] 95 07-1151
  Fax +49 [89] 95 07-91151
 E-mail: Julian.Geist@ProSiebenSat1.com
 
 Stefanie Prinz
  Corporate Communications
 
 ProSiebenSat.1 Media AG
  Medienallee 7
  D-85774 Unterföhring
  Phone +49 [89] 95 07-1199
  Fax +49 [89] 95 07-91199
 E-mail: Stefanie.Prinz@ProSiebenSat1.com