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Datum:
31.03.2011
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ProSiebenSat.1 TV Deutschland: Market shares in March 2011

Unterföhring, April 1, 2011. The TV stations of the ProSiebenSat.1 Group - ProSieben, SAT.1, kabel eins, and sixx - captured a combined market share of 27.9 percent in March 2011. SAT.1 earned a market share of 10.6 percent (+0.4 percent to the previous month), ProSieben of 11.3 percent and kabel eins of 5.8 percent. The female TV station achieved a market share of 0.2 percent in March, the market share of the 14- through 49-year-old women was 0.4 percent. The program outlook of the TV stations in April: Stars, events and dedication - April on ProSieben! Stefan Raab gambles for 500.000 Euros at "Schlag den Raab" on April 2 (8:15 pm). Heidi Klums girls are challenged every Thursday (8:15 pm). "Enjoy Difference: Start Tolerance" is the device of the "Tolerance Day" on April 8. The German UNESCO supports this special theme day. In the fourth season of "Primeval" (April 11) monsters are hunted again. At "Galileo Big Picture" on April 16 Aiman Abdallah presents 50 EXTREME pictures and stories. On Easter Sunday four superheros will save the world in "Fantastic Four - Rise of the Silver Surfer" (8:15 pm). The German free TV premiere of the fantasy-adventure "Krabat", starring David Kross and Daniel Brühl, will be broadcasted on Easter Monday. SAT.1 in April! It's getting funny on April 19: Jan-Gregor Kremp, Rebecca Immanuel and Ingo Naujoks are having lots of weird ideas in "Jetzt sind wir dran!" (8:15 pm). On April 20 (8:15 pm) many celebrities, again, battle in the great gaming event show "Deutschland gegen Italien - Das Duell" hosted by Johannes B. Kerner. In line with the "Große Disney Filmfest" SAT.1 airs the German free TV premiere "Ratatouille" on Good Friday, on Easter Monday follows - as well as a German free TV premiere  - the computer-animated Dreamworks cartoon "Madagascar 2". The fairy tale continues: On April 29, from 5:30 am, SAT.1 broadcasts live "William & Kate - Die Märchenhochzeit des Jahres" and airs, in preparation to this event, on April 28 (20:15 pm) the international production "William & Kate" as a German premiere. In April football fans are also able to look forward to the quarter- and semi-final of UEFA Champions League. kabel eins under full steam! "Kochen mit Knall", the first experimental Cooking-Show in Germany, starts on April 11 in the Access Prime. Around Easter kabel eins offers an opulent film-package: upon others "Knockin' On Heaven's Door" with Til Schweiger (April 23), "Hildalgo - 3000 Meilen zum Ruhm" with Malcolm McDowell (April 24) or "Top Gun - Sie fürchten weder Tod noch Teufel" with Tom Cruise and Meg Ryan (April 25). From April 26 the Living-Experts Mick Wewers and Volker Harzdorf will demonstrate their creative abilities in "Neu für Null - Schöner Wohnen ohne Geld". sixx shows the successful US serial "October Road" from April 2 as a German premiere. Other first runs are the new episodes of "Gossip Girl" (from April 18) that will guarantee lots of love, luxury and gossip - the rich Upper East Side goes to the third round. A sixx-serial-marathon takes place on Easter: from "Charmed - Zauberhafte Hexen" (April 21) over "Die Tudors - Mätresse des Königs" (April 21 to 25) to "Desperate Housewives" (April 24, 5 episodes). Quelle: AGF/GfK Fernsehforschung / TV Scope / alle Haushalte (D+EU) / 28.- 31.03.2011 vorläufig gewichtet/ Wo nicht anders bezeichnet beziehen sich alle Marktanteilsangaben auf Zuschauer 14-49 Jahre/ SevenOne Media Audience Research For further information:
ProSiebenSat.1 TV Deutschland GmbH
Corporate Communications
Susanne Lang
Tel.: +49 89-9507-1183
Susanne.Lang@ProSiebenSat1.com

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