Red Arrow International secures rights to break-out hit Danish format "Real Men"
Munich, March 5, 2015. Red Arrow International has secured the
rights to Denmark's biggest new format, "Real Men". The deal
includes global format and finished tape rights outside of
Denmark.
Produced by Fjernsynsforeningen, the show rated over 80% above
the channel's slot average on Denmark's main channel, DR1, and was
watched by over half of the TV population in January and February
2015.
In "Real Men", five everyday guys embark upon the ultimate
health transformation journey.
Marianne Albeck, Founder and Partner at Fjernsynsforeningen
says: "We're very excited to pair up with Red Arrow on "Real Men"
and look forward to seeing the format travel internationally."
Harry Gamsu, VP Format Acquisitions at Red Arrow International
says: "'Real Men' has been an absolute sensation in Denmark and I'm
really excited we can now take this show out to international
broadcasters. The Danish version is hilarious - it's a lot of fun,
with great sportsmanship and camaraderie, and shows that some
stereotypes about men really are true! Full of universal themes,
this format perfectly complements our pre-existing slate of 'real
reality' formats like 'Married At First Sight' and I'm confident it
too can find similar success the world over."
About "Real Men"
Real Men never worry about their weight and are proud of their
lazy lifestyles and unhealthy habits - but this is at the expense
of their own health. In this hit format five charismatic men - all
of whom have regular jobs and families - are put on an intense
training regime to improve their health. Over five months the
contestants must take part in physical challenges ranging from
swimming to meditation and martial arts. The series culminates with
a grueling mixed outdoor event, which will push the men to their
physical and mental limits. Coming together as friends and uniting
a nation behind them, these real men are determined to change their
lives for the better and have a lot of fun along the way.
About Fjernsynsforeningen
A Danish production company founded by a partnership of production
professionals who have a long history of developing, researching
and producing great TV - including introducing the docu-soap to the
Danish market many years ago. The company is built upon discovering
and realizing great ideas and new ways to present important themes
in an entertaining way to audiences.
About Red Arrow International
Red Arrow International is a world-leading TV distributor of
scripted, factual and formatted shows from Red Arrow's global group
of production companies, outstanding third-party producers and
digital-content partners. Red Arrow International is a major
co-producer of global entertainment, providing substantial
production financing for scripted and non-scripted projects. Recent
international highlights include: "Bosch" (Amazon), "Lilyhammer"
(Netflix); "Married at First Sight" (FYI); and "The Taste" (ABC).
With offices in Munich, Los Angeles and Hong Kong, Red Arrow
International has a truly global reach and distributes acclaimed,
quality content to over 200 territories worldwide. Led by Henrik
Pabst, Red Arrow International is part of Red Arrow Entertainment
Group, made up of 13 production companies across 7 countries; the
Los Angeles based MCN, Collective Digital Studios; and creative
partnerships and joint ventures with STV, Screenz, Sync Media and
United Artists Media Group (Mark Burnett / Hearst). Red Arrow
Entertainment Group is a wholly owned subsidiary of ProSiebenSat.1
Media AG, one of Europe's leading media groups.
Contact:
ProSiebenSat.1 Group
Susanne Brieu
Medienallee 7
D-85774 Unterföhring
Phone +49 [89] 95 07-1137
Fax +49 [89] 95 07-91137
Email: Susanne.Brieu@ProSiebenSat1.com
Red Arrow International
Paul Raven
Medienallee 7
D-85774 Unterföhring
Phone +49 [89] 95 07-2320
Fax +49 [89] 95 07-2321
Email: Paul.Raven@redarrowinternational.tv