Red Arrow International’s “Mata Mata” heads to Italy, Mexico and South Korea
Munich, June 7th, 2014. "Mata Mata",
Red Arrow International's documentary film on
Brazilian football talents, has been picked up by three additional
broadcasters. Sky Italia has scored the PayTV rights to "Mata Mata"
as part of its World Cup coverage this summer. Mexican FreeTV
channel Canal Once will air it on June 8th and
10th. And South Korean GreenNarae Media has secured
rights to broadcast "Mata Mata" through three major VOD platforms
starting June 12th, reaching approximately 10 million
homes.
The 1x90' special has already made its way to Latin America
(Netflix), Belgium and Scandinavia. Originally commissioned by
Germany's ARD, its recent broadcast received stellar reviews from
critics.
Using big screen cinematography in combination with real-life
stories "Mata Mata" is unlike any other documentary film before.
Over three years, filmmaker Jens Hoffmann followed Brazilian
football talents as they fight to fulfill their dreams. Gaining
unique access to the hidden circles pulling the strings in the
background, but also to intimate private moments, "Mata Mata" is a
timeless portrait of Brazil's society in general.
"Football is more than just a game, it's passion, love and a
worldwide business and 'Mata Mata' is a great documentary to know
about all of it. Canal Once is proud to premiere it in Mexico, a
country with a long love affair with Football and players that
perform at top international levels. Definitely a
great opportunity to show touching stories, and a different vision
of the Football experience to our audiences" says Mayolo Reyes
Director of Strategy and Development at Canal Once.
Axel Boehm, Senior Vice President Sales, Europe at Red Arrow
International says: "With all eyes on Brazil at the moment, 'Mata
Mata' is a great way to showcase the young Brazilian talents and
the untold stories of the football world. The German premiere on
ARD had fantastic feedback and I can't wait to hear what the rest
of the world has to say!"
About "Mata Mata"
Produced by Jens Hoffmann's F24 Film, "Mata Mata" is an intimate
portrait of rising football talents and the world of the football
business.
Telling stories about fame and defeat, about the true lives of
sons, families and their agents, "Mata Mata" features Brazilian
football players starting at age 15 in different stages of their
careers: 17-year-old Danilo, flooded by offers from the most
important European clubs. Bayer Leverkusen's 18-year-old central
defender Carlinhos. FC Bayern Munich defender Dante, still
dreaming of being called to the Brazilian National Team for the
World Cup 2014 at the age of 30.
Crucial changes in fate shape gripping stories - of failure and
success. Without using a narrator, "Mata Mata" links motion picture
images maintaining the look and feel of a feature film with human
stories and defining moments of fear and disappointment, but also
of hope and joy.
Sky Italia
Sky Italia is the Italian pay TV platform wholly owned by
21st Century Fox. Born in 2003, its customer base has
grown very quickly and in March 2014 the subscribed families have
reached 4 million 760 thousands. Sky currently offers more
than 170 thematic and pay per view channels, with a rich offering
of movies, sports, news, entertainment and kids programming. Sky
was the first Italian television to broadcast in HD and live in 3D,
and offers a pack of more than 60 HD channels and one channel
entirely dedicated to 3D programs. Moreover, My Sky HD makes it
possible to easily record one's favorite programs and to access the
Sky On Demand service, whereas with Sky Go subscribers can watch on
the move a wide selection of Sky's channels and on demand
contents.
For more information, please visit the website: www.sky.it.
Red Arrow International
Red Arrow International is a leading worldwide programming
sales-house with a broad selection of scripted, factual and format
titles from Red Arrow's global portfolio of production companies,
outstanding third-party creators and digital-content partners.
In addition, Red Arrow International is a prolific co-producer
and provides substantial production financing to a wide array of
highly-acclaimed scripted and non-scripted projects. Recent global
highlights include: "Bosch" (Amazon), "Lilyhammer" (Netflix);
"Betty White's Off Their Rockers" (NBC), and "The Taste" (ABC).
With offices in Munich, Los Angeles and Hong Kong, the company
has global reach and distributes content to over 180 territories
around the world.
Led by co-MDs Irina Ignatiew and Henrik Pabst, Red Arrow
International is part of Red Arrow Entertainment Group, which also
includes: 15 production companies across 9 countries; Los Angeles
based MCN, Collective Digital Studios; and creative partnerships
and joint ventures with STV, Screenz, Sync Media and One Three
Media (Mark Burnett / Hearst).
Red Arrow Entertainment Group is a wholly owned subsidiary
of the ProSiebenSat.1 Group, one of Europe's leading media
groups.
Contact:
ProSiebenSat.1 Group
Susanne Brieu
Medienallee 7
D-85774 Unterföhring
Phone +49 [89] 95 07-1137
Fax +49 [89] 95 07-91137
Email: Susanne.Brieu@ProSiebenSat1.com
Red Arrow International
Isabelle Fedyk
Medienallee 7
D-85774 Unterföhring
Phone +49 [89] 95 07-2322
Fax +49 [89] 95 07-92322
Email: Isabelle.Fedyk@redarrowinternational.tv
Press release online:
www.redarrowinternational.tv