ProSiebenSat.1 TV Deutschland-Group gains a higher October audience share than last year

Unterföhring, November 1, 2011. The German TV station family of the ProSiebenSat.1 Group (SAT.1, ProSieben, kabel eins and sixx) captured a combined audience share of 29.9% in October 2011, marking a gain of 1.1% over their audience share in the same month last year (October 2010: 28.8% audience share - without N24).
Thus, ProSiebenSat.1 TV Deutschland GmbH was 0.9% ahead of the media group RTL Deutschland in October (RTL, Vox, Super RTL, n-tv), which achieved an audience share of 29.0%.
By TV station, SAT.1 attracted an audience share of 10.0%, ProSieben 12.6%, kabel eins 6.5% and sixx 0.8%. Basis: All television households in Germany (Integrated TV Panel Germany + EU). Source: AGF/GfK-Fernsehforschung / TV Scope / ProSiebenSat.1 TV Deutschland Audience Research.
Conducted: 10/01/2011 (provisionally weighted: 10/28-10/31/2011).
Unless otherwise noted, all figures refer to the segment of viewers aged 14-to-49. Contact:
ProSiebenSat.1 TV Deutschland GmbH
Corporate Communications
Dagmar Brandau
Tel: 089-9507-2185
Dagmar.Brandau@ProSiebenSat1.com

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