Red Arrow International's "My Restaurant Rocks" travels to Italy
Munich, February 11, 2015. Sky Italia has
commissioned hit Red Arrow International format "My Restaurant
Rocks". Produced by Magnolia for Sky Italia, the Italian version of
"My Restaurant Rocks" will begin airing weekly on March 4,
2015.
Additionally, TF1 has commissioned a further 40 episodes of the
French version of the show, where it airs daily. "L'Addition, s'il
vous plaît" has enjoyed great ratings in France, climbing 30% above
the channel average on TF1.
Stefano Orsucci, Chief Creative Officer, Magnolia Spa, says:
"Magnolia is very excited to bring this brilliant format to Italy.
It will be a great opportunity for viewers of Sky Italia to not
only discover and observe a host of fascinating restaurants through
the lens of TV, but also to rediscover the hidden local gems of
Italian cuisine!"
Axel Böhm, Senior Vice President Sales Europe, Red Arrow
International says: "We are delighted that Magnolia is producing
'My Restaurant Rocks' for Sky Italia. Italy is a natural home for
this addictive and highly competitive reality cooking show. It is
also great news that the format is headed back to TF1 following its
top run there."
"My Restaurant Rocks" is based on German daily format "Mein
Lokal, Dein Lokal", produced by Good Times Fernsehproduktion for
kabel eins in association with Red Arrow International. Now in its
4th season with over 150 episodes already aired, the show has
scored ratings of up to 70% above channel average on kabel eins
since it first came to the screen in August 2013.
About "My Restaurant Rocks
"Each week, "My Restaurant Rocks" sees 5 restaurants
going head to head in a battle to be the best in their local
region. Each eatery takes it in turns to host their competitors,
serving them a 3 course dinner of first-class food. The challenge:
to present not only the most magnificent meal, but the perfect
package along with it.
Each day, one restaurant's food and drink is rated by their rivals
- along with everything else from the kitchen drawer to the toilet
facilities. The guests award points on a scale of 1 to 10 for
taste, atmosphere, interior design, and service - in essence, each
restaurant's entire concept.
Then, at the end of the evening, the host presents the bill -
which has the potential to turn the tables, since value for money
is also taken into account. The restaurant owner with the highest
score at the end of the week wins a cash prize!
About Magnolia
Magnolia is one of the leading operators in concept and production
of content for TV, operating in different genres, including
factual, entertainment, reality, game shows, lifestyle,
documentary, talk shows, drama, comedy, children's.
Thanks to the best creative talent capable of developing any type
of program, the attention paid to the quality of its products, the
ability to develop innovative formats and adapt non-original
formats, Magnolia has produced some of the most successful and
long-lasting shows on Italian TV, such as "Celebrity Survivor", "X
Factor", "What not to wear" and "MasterChef".
In January 2007, DeAgostini (the leading European publishing
company) acquired a majority stake of Magnolia, as a part of an
overall development and reinforcement scenario of their Media &
Communication sector strategy at an international level which led
to the creation of Zodiak Media Group in June 2010.
Zodiak Media is one of the world's leading creators, producers and
distributors of content for TV, radio, new media and cinema. The
company, active in multiple genres, consists of over 45 production
companies with presence in 20 territories including the US, the UK,
Italy, Spain, Scandinavia and Russia.
About Red Arrow International
Red Arrow International is a world-leading TV distributor of
scripted, factual and formatted shows from Red Arrow's global group
of production companies, outstanding third-party producers and
digital-content partners. Red Arrow International is a major
co-producer of global entertainment, providing substantial
production financing for scripted and non-scripted projects. Recent
international highlights include: "Bosch" (Amazon), "Lilyhammer"
(Netflix); "Married at First Sight" (FYI); and "The Taste" (ABC).
With offices in Munich, Los Angeles and Hong Kong, Red Arrow
International has a truly global reach and distributes acclaimed,
quality content to over 200 territories worldwide. Led by Henrik
Pabst, Red Arrow International is part of Red Arrow Entertainment
Group, made up of 13 production companies across 7 countries; the
Los Angeles based MCN, Collective Digital Studios; and creative
partnerships and joint ventures with STV, Screenz, Sync Media and
United Artists Media Group (Mark Burnett / Hearst). Red Arrow
Entertainment Group is a wholly owned subsidiary of ProSiebenSat.1
Media AG, one of Europe's leading media groups.
Contact:
ProSiebenSat.1 Group
Susanne Brieu
Medienallee 7
D-85774 Unterföhring
Phone +49 [89] 95 07-1137
Fax +49 [89] 95 07-91137
Email: Susanne.Brieu@ProSiebenSat1.com
Red Arrow International
Paul Raven
Medienallee 7
D-85774 Unterföhring
Phone +49 [89] 95 07-2320
Fax +49 [89] 95 07-2321
Email: Paul.Raven@redarrowinternational.tv