Red Arrow International’s “The Taste” goes to SAT.1 in Germany

Munich, April 8th, 2013. It's all about the taste: Commercial broadcaster SAT.1 secured the German rights for a local remake of cooking competition "The Taste". Premiering prime time in Fall 2013, RedSeven Entertainment produces the German version. Originally commissioned by ABC, "The Taste" scored the channel's highest debut in two years. The US version features famed foodies Nigella Lawson, Anthony Bourdain, Brian Malarkey and Ludo Lefebvre, a distinguished panel of judges searching for America's most skilled cook. Nicolas Paalzow, Managing Director SAT.1 says "'The Taste' is the hottest new food entertainment show at the moment. And it is only the beginning: This amazing cooking competition will kick off a whole new line-up of spectacular food shows on SAT.1." Henrik Pabst, Senior Vice President International Format Acquisition: "'The Taste' combines great entertainment with an electrifying competition and the love for food. I am sure this unique mixture will melt on the tongue of every food loving German." Created by Kinetic Content, Red Arrows US production company, "The Taste" is executive-produced by Chris Coelen, Matilda Zoltowski, Emma Conway, Anthony Bourdain and Nigella Lawson. Sales of "The Taste" include CTV for Canada, Australia's Nine Network and M6 in France. About "The Taste":
For the first time ever, Anthony Bourdain and Nigella Lawson are teaming up with Ludo Lefebvre and Brian Malarkey to get down to what truly matters: the way the food tastes! Our four culinary superstars are going back to basics: the taste! Both home cooks and restaurateurs are given the opportunity of a lifetime, as they sharpen their skills and train with the best culinary experts in the business. Our superstar mentors will each coach a team of cooks, who they hand pick based on their dishes alone. In each episode there are two challenges; a team challenge and an individual challenge. At the end of each show the mentors must decide together who to eliminate. About SAT.1
SAT.1 is television that joins people: like-minded, opposites, and generations. Television that appeals not only to the fast-growing core target group of 30- to 59-year-olds but everyone who enjoys watching television. SAT.1 offers gripping and thrilling television in all genres: boxing, top American shows (like "Navy CIS", "Criminal Minds", "Homeland"), new reality formats, unique comedy, absorbing shows like "The Voice of Germany". And naturally the heart of SAT.1: outstanding SAT.1-produced TV movies, big TV events ("Der Minister", international marketing title: "The Plagiator"), and the best, award-winning German series ("Der letzte Bulle" / "The Last Cop" (international marketing title) and "Danni Lowinski"). All of that, plus over six hours of infotainment and magazines on the pulse of current events - including "SAT.1-Frühstücksfernsehen," "SAT.1 Nachrichten," and the political talkshow "Eins gegen Eins." About Red Arrow International
Red Arrow International is a leading distributor with an extensive scripted, factual and format slate, guaranteeing a strong portfolio with programs by Red Arrow Entertainment Group and third party producers.
Red Arrow International has a unique expertise in packaging, co-financing and co-producing international drama, such as Netflix' first original drama "Lilyhammer" and "Jo", starring Jean Reno.
Red Arrow International boasts a strong track record in building format franchises like "Benidorm Bastards" with 25 local versions including NBC's "Betty White's Off Their Rockers", and ABC's "The Taste". Led by Jens Richter, Red Arrow International has a global reach with sales to over 150 territories and offices in Munich, Los Angeles and Hong Kong.
Red Arrow International is part of Red Arrow Entertainment Group, incorporating 18 TV production companies spanning 9 countries. Red Arrow Entertainment Group belongs to ProSiebenSat.1 Group, one of Europe's leading media groups. Contact: ProSiebenSat.1 Group
Stefanie Prinz
Medienallee 7
D-85774 Unterföhring
Phone  +49 [89] 95 07-1199
Fax      +49 [89] 95 07-91199
Email:  Stefanie.Prinz@ProSiebenSat1.com

Red Arrow International
Isabelle Fedyk
Medienallee 7
D-85774 Unterföhring
Phone  +49 [89] 95 07-2322
Fax      +49 [89] 95 07-92322
Email:  Isabelle.Fedyk@@redarrowinternational.tv Press release online:

www.redarrowinternational.tv