ABC picks up SevenOne International’s “The Taste”

Munich, July 9, 2012. It's all about the taste! U.S. network ABC has ordered eight episodes of "The Taste", America's hottest new cooking show. Famed foodies Nigella Lawson and Anthony Bourdain head a distinct panel of four judges in this unique cooking competition pitting America's most skilled cooks against one another. "The Taste" was created and produced by Kinetic Content, Red Arrow's US production company led by Chris Coelen. Caroline Kusser, Director North America of SevenOne International, says, "Anthony Bourdain's trademark of holding nothing back coupled with Nigella Lawson's extensive culinary experience create a strong backbone for a completely innovative cooking competition. We are thrilled about ABC's pick-up and look forward to capitalizing on this success with a series of strong international partnerships." The Taste
For the first time ever Anthony Bourdain and Nigella Lawson are teaming up to get down to what truly matters, the way the food tastes! Our culinary superstars are going back to basics: the taste! Both home cooks and restaurateurs are given the opportunity of a lifetime, as they sharpen their skills and train with the best culinary experts in the business. Our superstar mentors will each coach a team of cooks, who they hand pick based on their dishes alone. In each episode there are two challenges; a team challenge and an individual challenge. At the end of each show the mentors must decide together who to eliminate. About Kinetic Content
Santa Monica-based Kinetic Content focuses on creating and producing multiplatform, multigenre content for the global market.  Run by CEO Chris Coelen ("Secret Millionaire", "Wife Swap", "Don't Forget the Lyrics"), Kinetic is backed by Red Arrow Entertainment, a subsidiary of Europe's second-largest broadcasting group, ProSiebenSat.1 Media. Kinetic boasts exclusive programming ventures with UK broadcasters Channel 4 and STV, and is the American creative partner for companies from international format luminaries Charlie Parsons (creator of "Survivor") and Dick de Rijk (creator of "Deal or No Deal"). About SevenOne International
SevenOne International is the worldwide programming sales company of Red Arrow Entertainment Group, a ProSiebenSat.1 Group company. ProSiebenSat.1 rank among Europe's leading media groups, reaching more than 62 million TV households. SevenOne International offers an extensive portfolio of TV events, TV movies, telenovelas, prime-time series and mini-series, as well as magazine shows and entertainment formats. In addition, SevenOne International markets and co-finances the programs of third-party producers. The company is headquartered in Unterföhring, just outside of Munich. About Red Arrow Entertainment Group
About Red Arrow Entertainment Group Launched in January 2010 as a ProSiebenSat.1 Group company, Red Arrow combines a dynamic and growing group of 17 TV production companies spanning 9 countries, with powerful creative partnerships, including Dick de Rijk
("You Deserve It"; "Deal or No Deal") and Genetic Entertainment ("Home Sweet Hotel"; "Don't Panic"), and a leading program distribution house. Contact: Stefanie Prinz
Medienallee 7
D-85774 Unterföhring
Phone  +49 [89] 95 07-1199
Fax      +49 [89] 95 07-91199
Email:  Stefanie.Prinz@ProSiebenSat1.com Isabelle Fedyk
SevenOne International
Medienallee 7
D-85774 Unterföhring
Phone  +49 [89] 95 07-2322
Fax      +49 [89] 95 07-92322
Email:  Isabelle.Fedyk@SevenOneInternational.com Press release online:
www.sevenoneinternational.com