SevenOne International sells Dick de Rijk’s game show "You Deserve It" to key territories Germany and Italy
Munich/Cannes, April 4, 2011.
Additionally to the sale of Dick de Rijk's You Deserve It
to ABC in the United States, SevenOne International has sold the
show to further key territories. In Germany, the game show will be
broadcast on SAT.1. Channels in Italy and the Middle East have also
purchased the show.
You Deserve It is the first format to
result from the partnership between SevenOne International, the
international program distribution company of ProSiebenSAT.1's
subsidiary Red Arrow Entertainment Group, and Dick de Rijk, the
legendary mastermind behind the internationally smash hit Deal
or No Deal.
Jens Richter, Managing Director SevenOne
International, remarks, "Dick de Rijk has done an amazing job:
You Deserve It is an emotional rollercoaster with an
incredibly touching finale - we are thrilled to take this great
show to MipTV!"
You Deserve It
You Deserve It is the first TV show where contestants do not play
for themselves, but for someone else - a person who really deserves
it. The contestants themselves recommend the beneficiaries and,
with a little luck, have the chance to change someone's life
forever. The beneficiaries, however, do not have the faintest idea
about what is going on - until the emotional grand finale when the
contestants hand their beneficiary a check. Before that can happen,
though, the contestants have to make it through 10 incredibly
intense rounds with 10 questions each. Every question has up to 10
clues, but the clues do not come free. Sometimes they cost just a
few cents, but sometimes they cost an amount that could potentially
wipe out the contestant's winnings. In the end, it all comes down
to each contestant's knowledge and intuition.
SevenOne International
SevenOne International is the worldwide programming distribution
house of ProSiebenSat.1 Group's Red Arrow Entertainment Group. Red
Arrow combines a dynamic and growing group of international
television production companies with powerful creative
partnerships, alongside SevenOne International. The ProSiebenSat.1
Group is the second-largest broadcasting group in Europe, reaching
more than 78 million TV households. SevenOne International offers
an extensive portfolio of TV events, TV movies, telenovelas,
prime-time and mini-series as well as magazines and entertainment
formats. In addition, SevenOne International markets and
co-finances the programs of third-party producers. The company's
headquarter is located in Munich/ Unterföhring.
Press Contact:
Stefanie Prinz
ProSiebenSat.1 Media AG
Medienallee 7
D-85774 Unterföhring
Phone +49 [89] 95 07-1199
Fax +49 [89] 95 07-91199
email:
Stefanie.Prinz@ProSiebenSat1.com
Contact:
Isabelle Fedyk
SevenOne International GmbH
Medienallee 7
D-85774 Unterföhring
Phone +49 [89] 95 07-2322
Fax +49 [89] 95 07-92322
email:
Isabelle.Fedyk@
SevenOneInternational.com
Press release online:
www.sevenoneinternational.com