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Daisy Rosemeyer-Elbers, Vanessa Frodl und Nathalie Galina
How synergies between video-on-demand and free-tv lead to success
The fragmentation of media use and a tougher battle for shares in the audience market and for advertising revenues – these are the challenges that television will face in the coming years.
Germany's next Topmodel
HOW OUR VALUE CHAIN AROUND #GNTM MAKES THE SHOW SUCCESSFUL
"Germany's next Topmodel - by Heidi Klum" has long since been more than just classic TV. In recent years, the TV format has developed into a multimedia brand across all platforms.
Charlotte Potts
»We want to rethink news programs.«
A 60-person in-house newsroom has been established for ProSieben, SAT.1, Kabel Eins and all digital platforms. This will be bundled alongside the existing magazine editorial teams under the umbrella of the Seven.One Entertainment Group.