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#ONETOMORROW

»The Power of Cooperation«
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Our Responsibility
#ONETOMORROW
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Annual Report 2024
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"Tomorrow's world is what we make of it today."

The sustainability initiative #OneTomorrow stands for our overall commitment and activities as ProSiebenSat.1 Group on the topic of sustainability. We take our corporate and social responsibility as a media group seriously and want to link sustainability aspects even more closely with ProSiebenSat.1 's corporate strategy in the future.

The initiative is based on the three pillars Climate & Environment, Diversity & Inclusion and Society, derived from the strategic action areas of our sustainability strategy.

Climate & Environment brings together our internal and external activities in all areas that serve to protect the climate and achieve climate targets. Selected advertising clients have the opportunity to book CO₂e-low-emission advertising environments or to have the CO₂e footprint of their campaigns calculated and voluntarily offset through climate projects.

HOT TOPICS
Publications
Annual Report 2024
Investor Relations
Annual General Meeting 2025
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15 minutes of awareness
15 minutes of awareness
15 minutes of prime-time airtime for Joko Winterscheidt and Klaas Heufer-Umlauf, who won their show "Joko & Klaas vs. ProSieben" against the most famous ProSieben station faces.
Daisy Rosemeyer-Elbers, Vanessa Frodl und Nathalie Galina
How synergies between video-on-demand and free-tv lead to success
The fragmentation of media use and a tougher battle for shares in the audience market and for advertising revenues – these are the challenges that television will face in the coming years.
Innovation
Entertainment from every angle
Whether with campfire formats like "The Masked Singer" and "Who's Stealing My Show?" or successful in-house productions like "Germany's Next Topmodel - by Heidi Klum": We stand for the best entertainment. And that at any time, anywhere and on any device.