The Group defines sustainable entrepreneurial activity as an integrated approach for improving its economic as well as environmental and social performance. We are aware of our corporate and social responsibility and regard it as a holistic challenge. For ProSiebenSat.1, success not only means increasing ProSiebenSat.1 Group’s economic results in the long-term. For us, it also means further developing the Group’s sustainability strategy, adapting it to new challenges, and aligning it more closely with the corporate strategy.

In the year 2018, ProSiebenSat.1 implemented a Group-wide sustainability strategy with the objective to tie sustainability aspects more strongly to ProSiebenSat.1’s corporate strategy in order to regard the Group’s economic, environmental, and social performance in a holistic way. In addition, sustainability goals have been integrated into the Executive Board targets since 2021. For further information please refer to the Compensation Report.

Our sustainability strategy is based on the UN Sustainable Development Goals (SDGs). These define global priorities and sustainable development goals for 2030 and aim to mobilize global efforts to achieve a common set of goals and targets. ProSiebenSat.1 Group also wants to contribute to this transformation. As part of the development of the strategy, we have classified the following six goals as particularly relevant to our business activities and their contribution to the SDGs: quality education (SDG 4), gender equality (SDG 5), reduced inequalities (SDG 10), climate action (SDG 13), peace, justice and strong institutions (SDG 16), and partnerships for the goals (SDG 17).

Based on this, we have transferred our sustainability management into four fields of action in which we bundle our activities thematically and set individual principles in each case: public value & corporate citizenship, diversity & inclusion, climate & environment, and governance & compliance. The specific goals of the sustainability strategy and their implementation are described in the sections on the respective action areas.

Further information on the Action Areas: