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VISION & STRATEGY

Commerce & Ventures
Shaping the future of sports together
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Who we are
VISION AND STRATEGY
HOT TOPICS
Publications
Annual Report 2024
Executive Board
Interview with Group CEO Bert Habets
Investor Relations
Annual General Meeting 2025

ProSiebenSat.1 is the home of popular entertainment and reliable infotainment and operates as a leading and independent media provider in the German-speaking region.

The entertainment business is the core of the ProSiebenSat.1 Group. The aim is to strengthen our competitive position and establish Joyn as a superstreamer and leading free entertainment platform for everyone in German-speaking region. At the same time, initiatives such as our newsroom, more local and live programming, and closer integration with our creator business are helping to increase the attractiveness of our content. Through innovative advertising products in the Advanced TV segment, we are consistently monetizing our reach and thus increasing the share of digital and smart advertising revenues. Cooperation with various industry partners is also an important part of the Group's strategy. Joyn, for example, is designed as an aggregator platform that offers content from partners in addition to our own content.

In our core Entertainment business, we cover the entire value creation process - from production and distribution to the marketing of program content. The marketing of TV advertising remains our most important source of revenue, while digitization is opening up new revenue potential. Through intensive market research and strategic partnerships in the DACH region, we secure our competitiveness and diversify the ProSiebenSat.1 Group's revenue profile.

Annual Report 2024

Read the Annual Report 2024 online.

HOT TOPICS
Publications
Annual Report 2024
Executive Board
Interview with Group CEO Bert Habets
Investor Relations
Annual General Meeting 2025
BACK TO TOP
»TV is entering into a new decade.«
Interview with Group CEO Bert Habets
»Joyn is a guarantor for local video«
Viewers are increasingly consuming video content digitally, but high-quality marketing environments in the streaming space have so far been few and far between.
Kristin & Walter Bierlmaier
Child and career under one roof
Kristin and Walter met 15 years ago at ProSiebenSat.1. Today they have three children. How they reconcile children and career through flexible working hours, home office and a daycare center on campus.